Ervan Luk

- Building ZYRA, the agentic project management platform for service teams - Overseeing product vision, AI strategy, and platform development - Leading growth across product, design, and business operations - Driving partnerships with agencies, consultants, and service firms worldwide

- Lead business growth and new service development for Visual Matters - Drive shift from pure production to performance-driven creative strategy - Oversee Hong Kong and Bangkok operations and cross-regional expansion - Build partnerships with brands, agencies, and media specialists - Integrate AI-powered production workflows and scalable processes - Lead key client acquisition and commercial strategy across the region

- Managing multiple APAC regional accounts in the Tobacco, Auditing and Finance fields - Handling all aspects of client campaigns including prints, digital, broadcast and transcreations. - Day-to-day project management between Hogarth, client and different agencies.

- Handling creative production for global financial, cosmetic, luxury brands and local retail brands. - Project and traffic management across the Asia Pacific offices in Singapore, Shanghai and Tamilnadu to ensure effective task delivery. - Solid account financial management with APAC offices to deliver clear and accurate budgeting and billing.

- Managed more than $7M brand portfolio annually - Consistent positive client engagement and efficient project management, from brief, ideation to execution. - Mastered development of the creative brief and partnered with clients and internal team to ensure clear and accurate direction. - Successfully led social campaigns, and managed mixed media campaign photoshoot & TVC shoot.

- Fully responsible for more than $1M worth of high profile accounts in media production including Cartier, Europe Watch, BMW, CCB and more. - Involved and in charge of POAD corporate database management, sales management reformation, new staff orientation, and hiring of new staff.

- Responsible in business leads and client management, exploring collaboration opportunities with various SMEs & Start-ups. - Involved in marketing strategies, refining communication channels to maximise ads return.

- In charge of the marketing research project for a Thai-based Hong Kong company, Lalamove, to facilitate their business expansion in Thailand. - Kickstarted the JFCCT Enterprise Assistance Program, and worked with representatives in chambers worldwide, to expand the development of social enterprises in Thailand. - Collaborated in the preparation, promotion, enrolment of international seminars like Asia Forum 2015 and Asia Licensing Conference 2015.

- Reaching out and assisted the supervisor in meetings with potential clients. - Participated in workshops and seminars, and gained a diversified understanding of various financial and investment products.

Semester study in one of the most highly recognized economic school in Eastern Europe. Participated in cultural exchange and business from a European perspective.