Eric Mak
Project Manager @ VaynerMedia
About
Hello, I am Eric! Driven by my passion for creative storytelling and driving growth through marketing and engaging content, I find the field captivating and inspiring, offering the opportunity to present new ideas to the world every day, which makes me truly enjoy my work. As a content creator, I have gained valuable brand marketing experience in the entertainment industry from running my own YouTube channel (23.5k subscribers) and generating over 5 million views through short-form and long-form content. These experiences have provided me with insights into understanding customer needs and segmentation. I thrive in creative and demanding environments where I can bring my ideas to life and push my abilities to their limits. When I am not thinking about ways to be creative and relevant, I am busy enjoying nature through activities like rock climbing, hiking, camping, and surfing. If I am not outdoors, you will find me brainstorming or editing my videos. I am fluent in English and Chinese (both Cantonese and Mandarin). Currently, I am in Canada holding an Open Work Permit.
Canada
Toronto
Marketing & Advertising
Analytical Skills, Customer Relationship Management (CRM), Marketing Strategy, Market Research, Warehouse Operations, Data Entry, Pricing Strategy, Inventory Management, Social Media, Business Planning, HTML, Brand Development, Competitive Analysis, Project Management, Value Investing, Communication, Content Creation, User Experience (UX), Microsoft Office, Social Media Marketing
Experience

Customer Service Intern
Toronto, Ontario, Canada
• Supporting Group Account Director in managing multiple client projects, ensuring seamless communication and on-time delivery for marketing campaigns. • Coordinating cross-functional teams to facilitate execution of marketing strategies and meeting KPI. • Providing project management support for multicultural campaigns, ensuring alignment with client objectives and maintaining high client satisfaction

Assistant Marketing Coordinator
California, United States
- Assisted Account Executives and collaborated with Media and Creative teams to execute multiple integrated advertising campaigns for SMB clients, leading to a 20% increase in client satisfaction. Specialized in creating engaging content across diverse media channels to boost engagement and ROI. - Conducted comprehensive research projects using search research and client databases to identify valuable insights and create market research reports to support strategic marketing decisions, resulting in a 30% improvement in client project effectiveness and 15% growth in ROI. - Measured campaign performance and developed analytical reports using Google Analytics and spend data, presented reports to clients every month, leading to a 10% increase in campaign effectiveness. - Provided comprehensive back-end support for client campaigns, including project management assistance, and built and updated WordPress landing pages and microsites to ensure performance.

STEP HIL INTERNATIONAL CO LTD.
Step Hill International Co LTD.
Hong Kong SAR
- Coordinated with brands and assisted executives to optimize distribution strategies by conducting competitive pricing analysis across 12 Asian distributors to drive data-driven decisions. - Warehousing and inventory management for over 20 outdoor companies e.g. On running - Prepared analysis report by drawing comparison on prices, preferences, quantity, etc. between 12 different distributors from different countries in Asia
Eric Mak's Contact Information
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