Erica Acosta

- Manage the day-to-day operations of the Intake team to assist in resolving health and safety, instruction, staffing, compliance, and family engagement issues at programs - Data analysis to identify trends and areas for improvement to ensure issues are effectively and efficiently resolved - Review existing processes and recommend changes to improve systems and policies - Conduct trainings for DECE staff to ensure understanding and implementation of procedures - Assist in the planning, implementation, execution, and evaluation of special projects - Conduct official correspondence on behalf of DECE, as needed

- Assist the Division of Early Childhood Education's (DECE) Pre-K for All Readiness team with communications items focused on preparing new pre-K programs for the first day of school - Manage the Pre-K for All NYC Early Education Center (NYCEEC) Readiness website (Google Sites), which includes sourcing and repackaging content - Assist the DECE's Pre-K for All Escalations Intake team with data analysis, visualization, and reporting - Identify trends and areas for improvement to ensure that health and safety, instruction, staffing, compliance, and family engagement issues at program sites are effectively and efficiently resolved

- Assisted the Department of Early Childhood Education's Pre-K for All Readiness team with communications items focused on preparing new pre-K programs for the first day of school - Produced and disseminated a daily update for staff, which included compiling data and sourcing, editing, and repackaging content - Prepared and disseminated a newsletter for more than 300 new pre-K program providers - Managed the Pre-K for All NYC Early Education Center (NYCEEC) Readiness website, which included sourcing and repackaging content

- Managed the organization’s social media accounts, which included curating content, building relationships and implementing strategies to increase engagement and visibility. Notable increases: - Comparison of my first six months to the previous showed an increase in the number of posts on Facebook from 35 to 201 and on Twitter from 42 to 1,827; and interactions on Facebook from 180 to 1,924 and on Twitter from 40 to 6,756 - Achieved the FY14 goal of a 20% audience increase for those accounts - Managed the organization's website (Drupal), which included adding or updating content, developing art/graphics, updating the overall look of the site, as well additional maintenance - Managed the organization's blog, which included topic selection, scheduling, editing, drafting headlines, developing art/graphics and occasionally writing posts - Created infographics - Maintained communication by e-mail with over 6,000 contacts to meet the organization’s programmatic and fundraising goals - Responsible for media relations; secured coverage from The Washington Post and The Atlantic, among others - Managed the rebranding creative process for the organization

- Built and maintained partnerships/relationships; and communicated with supporters to meet the organization’s programmatic and fundraising goals - Established the overall branding for the organization’s print, online and direct mail campaigns - Headed all media relations; secured exposure from media outlets including the Wall Street Journal, Daily News, El Diario, CNN en Español, NY1, and Univision 41 - Created the organization’s first social media accounts on Facebook and Twitter - Led two additional groups for the organization with marketing and outreach initiatives

- Assisted the Director of Development and Executive Director in the planning and execution of all events - Donor relationship management, including maintenance of donor database and donor/sponsor acknowledgments - Recruited and supervised three interns and additional volunteers