Eric Malzone
CEO & Co-Founder @ Podcast Collective
About
Eric Malzone is a fitness industry thought leader and entrepreneur who has spent the last 15+ years at the intersection of fitness, technology, and business innovation. After a decade in corporate America, Eric founded his first fitness business in 2008 with CrossFit Pacific Coast, followed by Lighthouse Fitness in 2015. Following the successful sale of his gyms in 2017, he transitioned from gym owner to industry analyst and advisor, eventually settling in Whitefish, Montana. As host of the Future of Fitness podcast, Eric has conducted 850+ interviews with industry leaders ranging from personal trainers to Fortune 500 executives, establishing it as a top-rated B2B podcast for five consecutive years. The show has become essential listening for fitness and wellness industry professionals seeking to understand emerging trends in fitness technology, modern wellness, and health sciences. He also hosts Athletech Unscripted and Fitness Blitz Radio. Eric is co-founder and CEO of The Podcast Collective, a specialized agency that accelerates business growth through strategic podcast media placement, audience development, and B2B podcast launches. His consultancy work spans major brands including F45, WRKOUT, Morpheus Labs, and The Brand X Method, as well as numerous SMBs across the fitness, health, and wellness sectors. Known for his ability to "skate to where the puck is going," Eric helps industry leaders navigate the rapidly evolving landscape of fitness technology and consumer wellness trends.
United States
Whitefish
Health, Wellness & Fitness
Board Advisory Services, Marketing Strategy, Strategic Planning, Marketing, Coaching, Account Management, Salesforce.com, Sales Process, CRM, Sales, B2B, Lead Generation, Social Networking, Social Media Marketing, Social Media, Solution Selling, Fitness, Relationship Building, Sales Presentations, Strategic Partnerships
Experience

CEO & Co-Founder
Whitefish, Montana, United States
A seamless, end-to-end solution empowering health, fitness, and wellness executives and thought-leaders in capitalizing on extraordinary opportunities across our curated network of independent podcasts.

Podcast Host
Whitefish, Montana, United States
I started the Future of Fitness podcast with one sole purpose...to do my part in modernizing the fitness industry. With in-depth interviews with leading industry experts, I cover the most relevant topics in technology, business, and cutting edge advancements. If you're in the fitness or health industries and you want to skate to where the puck is going, then this podcast will be an invaluable asset.

Business Coach
Eric Malzone
Whitefish, Montana, United States
The statistics of success in business are both plentiful and staggering. I've seen success in many aspects of business, but my value to those I coach lies more in the failures along the way. I have always, personally, put a high value on mentorship throughout my entire life. The opportunity now to pay it forward with like-minded entrepreneurs is a dream come true.

Partnerships
Whitefish, Montana, United States
• Established impactful partnerships with coaching programs, health clubs, gyms, and clinics. • Leveraged performance bloodwork analysis to enhance personalized client journeys. • Collaborated with stakeholders to identify mutual benefits and drive growth.

Media Partner & Advisor
Whitefish, Montana, United States
WRKOUT is a user-friendly digital solution that empowers fitness professionals to manage their business more efficiently while prescribing personalized protocols and products to drive meaningful results. Our platform features a simple back-end client management system, seamless integrations with fitness wearables, strategic brand partnerships, and AI-driven features to streamline programming and increase impact. With WRKOUT, personal trainers and coaches can save time, deliver more personalized recommendations, and monetize their influence more effectively. Our community of fitness professionals creates a supportive and collaborative environment that fosters better health outcomes for everyone involved. At WRKOUT, we are committed to transforming the fitness industry by providing cutting-edge technology and innovative solutions that help fitness professionals grow their businesses, achieve their goals, and thrive in the future.

Consultant
Pittsburgh, Pennsylvania, United States
We’re a hybrid consulting-investing firm that builds long-term foundations for sustainable success for fitness and wellness startups. By combining investing and consulting, we ensure companies are structured to scale, help them improve products and customer experiences, and strengthen their sales and marketing infrastructure to grow faster. Learn more at thesagehouse.com
Eric Malzone's Contact Information
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