Eng Bahanshal

Marketing Director @ Qsas | A PIF Company

About

Eng. Abdulrahman Bahanshal is a Highly experienced marketing communications leader with a comprehensive background in corporate and internal communications, media relations, and strategic marketing consulting. Proven ability to develop and execute 360-degree marketing campaigns, drive brand development, and lead cross-functional teams. Former Head of Marketing Communications at SAFE KSA, Sales Marketing Advisor at MonshaatSA, and Founder & GM of Rethink-KSA. Extensive experience at stc, including Marketing Communications Section Head and Manager roles, showcasing a deep understanding of the telecommunications industry and a strong track record of achieving strategic marketing objectives.

Country

Saudi Arabia

City

Riyadh

Industry

Marketing & Advertising

Skill

SCE, Corporate Hospitality, Presentations, Oral Communication, Multi-disciplinary Teams, Critical Thinking, People Management, Marketing Technology, Marketing Campaign Management, Crisis Communications, Communications Management, Brand Identity, Key Performance Indicators, Go-to-Market Strategy, Marketing Transformation, Customer Insight, Media Planning, Marketing Event Planning, Business Development, Social Media

Experience

Marketing Director

Qsas | A PIF Company

2025-3 - Present · 1 yr 7 mos

Riyadh, Saudi Arabia

Head Of Marketing Communications

SAFE I سيف

2020-10 - 2022-9 · 2 yrs

Riyadh, Saudi Arabia

• Designing & executing the 360 SAFE launching Campaign • Developing the marketing communications strategy • Implementing the digital marketing strategy • Tracking the external & Internal communication calendars • Building the content library

Sales Marketing Advisor

MonshaatSA

2019-7 - 2020-9 · 1 yr 3 mos

Riyadh, Saudi Arabia

• Business/personality strength analysis • Marketing strategy • Marketing execution plan • Marketing KPIs • Marketing development plan

Founder & GM

Rethink-KSA

2012-7 - 2020-9 · 8 yrs 3 mos

Riyadh

The architect of introducing a new digital marketing concept into the local market in terms of: • The variety of product & services • The briefing process • The originality & creativity • Client services & teamwork • Partners & affiliations

Marketing Communications Section Head

stc

2010-4 - 2019-6 · 9 yrs 3 mos

Riyadh, Riyadh, ksa

• Create marketing and communications strategic planning recommendations based on first hand operational knowledge • Guide staff in routine marketing (research, strategy, communications), public relations and/or sales activities and functions • Ensure that tactical marketing and communication goals are achieved by assigned staff • Supervise events to guarantee efficient and effective execution of the programs • Ensuring our website is best-in-class for information, and creating advanced online tools

Marketing Communications Manager

stc Bahrain

2009-4 - 2010-4 · 1 yr 1 mo

Bahrain

• Creating VIVA Bahrain brand image • Implementing all marketing communication tactical ( ATL&BTL) for VIVA launch • Creating VIVA Bahrain Launch Documentary • Monitoring all the aspects of VIVA Bahrain Launch event ( 3/3 Event)