Emma Meyer

Assist in the execution of annual marketing plans which drive traffic to the centers and increase sales by 3% monthly Organize and maintain tenant relations for over 300 tenants at 7 properties including frequent contact with tenants to assist with individual marketing campaigns, sales and promotions, as well as encourage participation in center programming and events Utilize social and digital media tools for tenant and center promotions, events, and community outreach Develop and implement programs and events to establish and maintain favorable community and public relations

Designed website aspects, website products, email marketing campaigns, and promotions on Shopify, Square, and GoHighLevel Created social media campaigns via Canva, Excel, and Meta Business Suite to increase reach by 10% monthly Lead cross-functional projects with multiple stakeholders, complex inputs, and time sensitive deadlines Planned holiday events, run clubs, and pop-up events to increase brand exposure by 10%

Analyzed consumer behaviors to deliver social media strategies that allowed three accounts to reach over 100K views on multiple videos Created and delivered content to gain prospective client’s attention, effectively building interest and partnerships which lead to a 15% increase in sales Maintained communication and relationships with consumers from our accounts through consumer relation management platforms by using unique outreach and traction tactics, offering tailored solutions to fit client needs

Performed administrative support for the corporate team, including contracts, accounts payable, and property signage Managed 30 accounts payable including coding invoices, tracking expenditures, and maintaining property utility accounts Prepared marketing memos, collateral, and biweekly emails to align with the properties marketing needs and happenings to a list of 2,000+ respondents

Lead in-depth campus tours of 2-15 visitors and prospective students to inform them of the Universities amenities Performed research, oragnaized schedules , offered information and advice about the University, and communicated clearly Consulted with the student leadership team to plan, schedule, evaluate, and revise the admission experience

Aided in the coordination of two events for the Foundation Researched potential vendors, sponsors, and locations for the event Communicated via phone with 50+ volunteers, sponsors, and vendors for the event to provide event information Prepared communication material for corporate and organizational outreach to potential sponsors, volunteers, and participants Built on ideas provided by leads and stakeholders and produced high-quality deliverables

Wrote interesting copy with eye for current trends and viral potential Created and managed personal website to market events and sell tickets Researched and developed social media and guerilla marketing techniques to increase ticket sales Assisted with development of event strategies and tactical plans to promote accomplishments of marketing goals Organized and distributed marketing materials and implemented new marketing strategies to target audience

Fostered a respectful and supportive sisterhood through opportunities to engage in member-only events and morale boosting activities and recognition. Planned multiple events throughout the year like the Sisterhood retreat and Women's Weekend, where I planned weekend events for up to 200 people Promoted respect and understanding of diversity and inclusion in the chapter and the campus community. Collaborated with the Member Development Department to plan programs on diversity and inclusion. Advised officers on ways to promote attendance and enjoyment at Kappa events.

- Managed event wide strategy, planning, and execution for 3-day basketball tournament - Oversaw tasks such as team check-in, will call, and merchandise and ticket sales - Ensured the guests safety and compliance with event rules