emma tobin

* Redesigned organization-wide communication strategy for NASEO * working with U.S. state energy officials and internal stakeholders to streamline and standardize communication methodologies and practices * Created NASEO's Newsroom * write multiple articles a week * used by 56 U.S. state and territory offices for developmental updates in state energy field * Started consistent social media presence for organization * develop content for accounts daily * increased Twitter following to 1.4K * Reconstructing NASEO's website, perform web design consulting for outside clients as well * Design publication materials for organization using Photoshop, Illustrator, and InDesign

Produced a high-quality 4 minute documentary in the span of 1 week about a convicted felon who is now going to college for the first time in his life at the age of 36 - Researched, shot photo and video content, conducted interviews, transcribed, logged b-roll, mixed audio, and used Premiere to cut together final product - Worked with a team of 16 students and 4 professional coaches to produce a storytelling website surrounding multi-faceted aspects of life in Hickory, NC

* Photographed high-security paper mills off-site for Domtar internal visual communications and newsletters * Crafted two videos about Domtar’s 2017 Sustainability Report for external marketing * Social media post development 6 months out surrounding release of Sustainability Report * Developed new visual content messaging strategy in pulp division * Completed the latest version of The Paper Trail (Domtar’s supply chain transparency tool) * Edited stories for Domtar Newsroom, Monthly Minute (Sustainability Newsletter), and Blueline (Domtar Design Magazine) and improved visual and verbal sustainability content and messaging on online platforms * Conducted environmental research on plastics vs. paper lifecycles and impact

* Documented Carolina Performing Arts' fall season utilizing storyboarding, photo, video, interviews, research, and audio materials * Produced storytelling videos with original content to use as marketing materials * Managed team of photographers/videographers all creating content and utilized everyone’s strengths to maximize our storytelling potential

Photographed a variety of current events and local and state stories including political rallies, performances, features, sports games, speakers, portraits, and meetings on campus, throughout Chapel Hill, and the Research Triangle region; utilized photos on paper and digital platforms; completed 2-3 assignments per week - Communicated with photographers, reporters, editors and subjects of assignments to shape and caption stories to put in newspaper with a circulation of 10,000 5 times a week and a website that drew 11,400 readers per day

Produced national parks environmental documentary film trailers and PR video for team of 5 that raised awareness about climate change issues within east coast US national parks - Created and edited photo and video content for all social media platforms and updated accounts daily