Emma Regan

Human Resources Specialist @ AIR Sligo

About

Experienced Marketing Manager with a demonstrated history of working in both the Automotive Industry and most recently the Automation Industry. Strong marketing professional with a Master's Degree focused in Marketing from Institute of Technology, Sligo. Skilled in Hootsuite, MailChimp, WordPress, Microsoft Office Suite, Google AdWords, Google Analytics, Photoshop, Facebook, Linkedin, Twitter, Instagram and Video.

Country

City

Ireland

Industry

Industrial Automation

Skill

Performance Management, Training and Development (HR), Talent Management, Oral Communication, Employee Relations, Attention to Detail, Marketing, Marketing Strategy, Social Media Marketing, Market Research, Administrative Assistants, Typing, Administrative Assistance, Web Design, Email Marketing, Online Marketing, Integrated Marketing, Strategic Planning, Direct Marketing, Search Engine Marketing (SEM)

Experience

Human Resources Specialist

AIR Sligo

2019-8 - Present · 7 yrs 2 mos

County Leitrim, Ireland

HR & Marketing Focused Role (Identifying Attraction and Retention Strategies for Current and Potential Employees)

Marketing Manager

Kevin Egan Cars

2017-9 - 2019-6 · 1 yr 10 mos

County Sligo, Ireland

 Develop and implement seasonal marketing campaigns. Liaise with graphic teams to develop appropriate material in line with manufacturer guidelines and negotiate deals with media suppliers  Manage copy submissions and deadlines  Complete detailed analysis and report on all marketing & sales activities on a monthly basis  Implement the Digital marketing strategy through the delivery of effective PPC Campaigns and Email Marketing campaigns  Work closely with the Sales and Aftersales Teams to manage, act upon and respond to customer feedback and satisfaction surveys  Plan events in line with new product launches.  Manage, liaise with and create awareness of existing and new sponsorships  Manage marketing budget  Monitor competitor activity  Manage award submissions and ensure deadlines are adhered to  Monitor and respond to weekly and monthly targets for each business unit  Customer Database collation and maintenance  Update and maintain both mobile and desktop website  Tools Used: Microsoft Office Suite, Hootsuite, MailChimp, WordPress, Google AdWords, Google Analytics, Photoshop, Facebook, Twitter, Instagram and Video.

Marketing Executive

Burns Car Sales

2017-3 - 2017-9 · 7 mos

County Sligo, Ireland

 Develop and implement seasonal marketing campaigns. Liaise with graphic teams to develop appropriate material in line with manufacturer guidelines and negotiate deals with media suppliers.  Manage copy submissions and deadlines.  Complete detailed analysis and report on all marketing & sales activities on a monthly basis.  Implement the Digital marketing strategy through the delivery of effective PPC Campaigns and Email Marketing campaigns.  Ensure the E-Commerce site is competitive through researching, monitoring and providing price comparisons with online competitors. Monitor and track web sales through the site. Liaising with the Parts Manager on the implementation of seasonal promotions, uploading new product and stock levels.  Work closely with the Sales and Aftersales Teams to manage, act upon and respond to customer feedback and satisfaction surveys.  Plan events in line with new product launches. Manage, liaise with and create awareness of existing and new sponsorships.  Manage marketing budget.  Monitor competitor activity.  Manage award submissions and ensure deadlines are adhered to.