Emily Lewis

Led the Customer Experience Strategy team to innovate and evolve the online/offline customer experience and accelerate active customer and revenue growth. Oversaw omnichannel, retail, and loyalty strategies and voice of customer (VoC) program.

Built and led the Retail Operations team to support the expansion of the Guideshop strategy. Oversaw retail technology, communication, processes, new store opening, reporting/analytics, supplies and facilities to drive sales and an outstanding customer and employee experience. Responsible for store operating budgets, compliance, and key vendor relationships and contracts. Selected Accomplishments: • Led the implementation and optimization of Guideshop technology including point of sale (POS), mobile payments, appointment booking, and hardware • Developed a dynamic labor model, scheduling tools, and payroll reporting to grow store profitability • Designed the new store opening (NSO) process and team to enable tripling the Guideshop fleet within three years while reducing opening expenses and delivering on payback goals • Introduced Guideshop intranet and communication strategy to drive retail team engagement, learning, and execution; received award for employee engagement with intranet • Key player in the integration of systems and tools after acquisition by Walmart in 2017

Built and led the Retail Operations team to support the expansion of the Guideshop strategy. Oversaw retail technology, communication, processes, new store opening, reporting/analytics, supplies and facilities to drive sales and an outstanding customer and employee experience. Responsible for store operating budgets, compliance, and key vendor relationships and contracts. Selected Accomplishments: • Led the implementation and optimization of Guideshop technology including point of sale (POS), mobile payments, appointment booking, and hardware • Developed a dynamic labor model, scheduling tools, and payroll reporting to grow store profitability • Designed the new store opening (NSO) process and team to enable tripling the Guideshop fleet within three years while reducing opening expenses and delivering on payback goals • Introduced Guideshop intranet and communication strategy to drive retail team engagement, learning, and execution; received award for employee engagement with intranet • Key player in the integration of systems and tools after acquisition by Walmart in 2017

Led a multi-level team of 11 communications specialists, graphic designers, and digital communications professionals; delivered direction and planning tools to stores through online and print communication vehicles; consulted with clients across headquarters to roll out new initiatives and help stores achieve operational success. Selected Accomplishments: • Increased customer satisfaction scores up to 30% by directing roll-out of new customer experience strategy and store training program • Redesigned 7 just-in-time communication vehicles, resulting in improved store execution and up to 10% reduction in communication frequency • Oversaw consistent improvements to user experience of store/field intranet portal (SharePoint platform) leading to simplified site architecture, improved search engine optimization (SEO), and engaging site branding

Improved store logistics processes and systems for 133 stores across Canada; partnered with supply chain teams to improve store instocks; assisted with opening of Canada stores and headquarters; as an International Assignee, assisted in onboarding more than 30 Canada Store Operations team members and established Target culture within a start-up environment in Canada Selected Accomplishments: • Delivered over $4.5 million in annual payroll savings through implementation of 5 major technology enhancements to SAP-MIM and distribution center carton labels • Developed and launched store reporting to measure store execution of vital replenishment processes, improving store performance by more than 80% • Facilitated collaboration between store operations, supply chain teams, and field leaders to quickly identify and resolve supply chain issues, resulting in alignment on prioritization and precedent-setting response time

Developed store processes and training for Target Canada expansion, planned layout of front-of-store prototypes for Canada and U.S. stores, and developed requirements for new point of sale (POS) system

Led a team of up to 70 employees to drive sales and a superior guest experience through daily store operations

Led a team of up to 70 employees to drive sales and a superior guest experience through daily store operations