Emily Lezak
Senior Buyer, Furniture @ Lulu and Georgia
United States
Los Angeles
Retail
Digital Marketing, E-commerce, Brand Development, Visual Merchandising, Public Speaking, Brand Ambassadorship, PowerPoint, Social Media Marketing, Creative Writing, Blog Marketing, Blogging, Microsoft Excel, Customer Service, Event Planning, Leadership, Microsoft Office, Social Media
Experience

Merchandise Manager, NA Direct Women's Performance Apparel
Portland, Oregon Metropolitan Area
• Manages omni-channel assortment, leveraging local insights and digital data to curate the most productive, impactful, and consumer driven Women’s Performance Apparel Assortment. Communicates strategic shifts and informs evolution of the line plan based on current selling data, market wide trends, and competitive comparison • Partners with Visual Merchandise and Retail Brand Specialists to execute the seasonal buy plan in-stores, driving sales and increasing consumer awareness of new product launches • Collaborates with Digital and Store Planning partners to build seasonal buy plan, includes informing sell-through expectations, turn, and overall contribution to financial targets

Associate Merchant, North America Direct Men’s Jordan Apparel
Portland, Oregon Area
• Responsible for driving sales growth and sku productivity of Men's Jordan Apparel on all Nike Digital Platforms (such as desktop, mobile, app) • Key responsibilities include building future season product assortments through the lens of targeted consumer mindsets, as well as in-season management of demand revenue, sell-through, markdowns, and consumer journey through applicable digital channels • Collaborates with internal teams such as Digital Brand, Site Merchandising, and Planning to drive in season profitability - simultaneously partners with NA Geography and Global Merchandising teams to inform future season line plans and build Direct right assortments for upcoming seasons

Assistant Buyer
Greater New York City Area
Assistant Buyer, Women's Contemporary, Casual and Denim • Managed a portfolio of 15 Casual Separate vendors for 115 US stores, 16 Canadian stores, and 2 online channels • Daily responsibilities included sourcing new product and brands via tradeshows and showroom appointments, product development, in-season management of shipping and allocation, as well as managing markdown cadences to assist selling • Collaborated with internal teams such as Marketing, Category Management, and Retail Stores Management to execute in-store product presentation, promotional marketing emails/social media campaigns, and engaging online content • Synthesized weekly selling reports to identify best and worst selling styles across all channels; actioned on RTVs when necessary, as well as developed replenishment programs to further fuel selling in top styles

Showroom Assistant
London, United Kingdom
• Assisted and supported the Showroom team and Fashion division in the day-to-day running of the showroom; key areas included sending selections to press, booking press returns, and booking in new samples as they arrive from clients • Assisted in the preparation for London Fashion Week, Modus events, and press Open Days • Clients included Etro, Temperley London, Pixi Beauty, and more

Integrated Marketing Intern
Greater New York City Area
• Worked cross-functionally with Acquisition, CRM, Analytics, Creative and Editorial teams to execute and recap integrated marketing events across the Stores divisions (Women’s, Men’s, Home & Kids) • Identified of-the-moment consumer trends, curated applicable on hand product to feature across entire brand portfolio, and executed "Trending Now" sales including email, affiliate, and social marketing support • Collaborated with Retail Innovation Team to execute in-store sales. Included aiding in merchandise selection, generating sales reports and establishing external partnerships for excitement driving events • Developed and presented Weekly Competitor Recap to Marketing Department in order to communicate industry trends and best practices • Synthesized internal Gilt data and secondary research to develop recommendations for new marketing and merchandising tactics; specifically promotional strategies for the Holiday 2015 season

Visual Merchandising Intern
Portland, Oregon
• Created and documented in-store displays • Developed in-store merchandising strategies for the Fall 2014 retail season • Monitored sales impacted by product placement and in-store displays • Attended Visual Merchandising Fall 2014 planning and brainstorming meetings
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