Elsie Cheng

Sales Representive @ WIN SOURCE

About

I'm Elsie, a sourcing specialist at Shenzhen Winsource – an independent distributor of electronic components. We specialize in obsolete, end-of-life (EOL), and hard-to-find Electronic Components.What I provide:Stable, verified sourcing for brands including TI, ADI, Vishay, STM, Samsung, Murata, Yageo, TDK, ON, Toshiba, and NXP. I pay close attention to MPN, brand, package, date code, packaging (tape/reel, tray, tube), and lead time – every detail matters before quoting.What you gain:Shorter procurement cycles for discontinued or soon-to-be-EOL parts, lower transaction costs, and reliable source. Electronic Components stored in ESD-protected, ISO-certified environments.Our value isn't just the components – it's delivering source certainty for obsolete, EOL, and hard-to-find parts.Let's connect if your BOM includes allocated, obsolete, or lifecycle-critical components.

Country

China

City

Nanshan District

Industry

Wholesale

Skill

Obsolete Components, ICs Transistors Capacitors, End-of-Life (EOL) Components, Electronic Components Sourcing, Hard-to-Find Components, Global Product Management, National Sales Management, Business Development, Managing Global Operations, Sales

Experience

Sales Representive

WIN SOURCE

2025-6 - Present · 1 yr 4 mos

1. Company Background: Winsource was founded in 1999, headquartered in Taiyuan, Shanxi, initially serving the domestic market. In 2008, the company expanded internationally, with its foreign trade headquarters based in Shenzhen. 2. Business Positioning: We specialize as a distributor of electronic components, focusing on obsolete, end-of-life, hard-to-find, and commonly used genuine original parts. 3. Global Sourcing: We have strong global sourcing capabilities, with procurement channels including established partnerships and direct purchases from original manufacturers such as Texas Instruments (TI). 4. Inventory Advantage: Unlike many brokers, we maintain our own inventory, supported by warehouses in Hong Kong and the Philippines for transit and storage. 5. Delivery Model: We offer spot delivery, ensuring fast and reliable fulfillment for our customers.