Elohim Sammartino Rocha

• Diagnostic Imaging business with full P&L accountability, driving commercial performance and pricing strategy • Spearheaded business transformation initiatives to strengthen operating models and execution cadence • Partnered with regional and global stakeholders to align strategy and competitive positioning • Built and developed high-performance, cross-functional teams across sales, marketing, and operations

• Led regional specialty strategy and go-to-market execution for Bariatric therapies across Latin America • Designed multi-stakeholder engagement models with physicians, payers, and healthcare systems to strengthen collaboration • Partnered with market access and policy stakeholders to accelerate adoption of advanced therapies across the region • Strengthened Key Opinion Leader (KOL) engagement and regional clinical strategy to enhance market positioning

• Led strategic enterprise accounts, engaging senior executives across major healthcare groups to align business priorities • Defined and executed long-term account strategies to strengthen customer partnerships and loyalty • Orchestrated cross-functional teams to deliver integrated value propositions across key healthcare providers and laboratory networks