elliot spirrett

* Managing the Xero relationship with integrated software partners: * Responsible for relationships with approximately 100 cloud software firms * Deepening their clients' relationship with Xero through integration * Ensure growth of the number of shared clients from our app partners * Produce content and marketing for the Xero Ecosystem * Update and present to Xero management and staff on departmental changes and updates * Tasked to bring in new Xero customers through referral from our App Partners * Host and run events to promote our App Partners and App Partner Program * Assist and consult of marketing and GTM activities for a number of partners * Deliver training around our App Partner Ecosystem to Xero accounting and bookkeeping clients * Run internal training for Xero staff around App Partners and their value * Represent the 600+ member ecosystem at Xero events * Grow revenue from ecosystem partners * Secure event sponsorship from partners for Xero events

* I help make the lives of small businesses easier, more efficient, and more successful! * I grow the adoption of Xero's top class Ecosystem Partners who specialise in providing software and tools for small businesses. My focus is on deepening the relationship between Xero and app partners for our shared customers. I also help champion accountants and bookkeepers in making recommendations for their clients, and how Xero-integrated apps can turbocharge their business. * My responsibilities include: * Running amazing partner-client events * Creating new GTM opportunities for Xero app partners * Training and educating internal Xero staff * Educating Xero partners on small business apps via webinars, events, and digital campaigns * Championing the Xero ecosystem at Xerocon South * Ensuring a beautiful experience for Xero+app customers * Promoting and enabling Xero Preferred Cloud Integrators

* Pursuing and making contact with leads. * Converting leads and closing opportunities. * Upselling and cross-selling products to current customers. * Advising Telstra business customers on best-fit products for their requirements. * Consulting with new business on their telephony, and internet connectivity requirements to best optimise business performance. * Advising on IT solutions for medium-sized business with bespoke requirements * Maintaining customer relationships

Analysis of the various literature and information provided by the company's competitors and suggesting changes to be made to F&C's own literature. Similarly, an analysis of the company website resulted in some changes being made on the back of my suggestions and research. Finally one of my duties was analysing fund reports and spreadsheets delivered to us by fund managers and processing these to create more readily comprehensible written reports which were to be delivered to clients.

* Selling cloud based accounting software to small businesses * Acting as a point-of-contact for hundreds of Xero trialists * Advising customers on business structure to best suit their growth and automation of workflow * Providing tech support to new customers * Converting trialists to paid subscribers * Consulting on software requirements for customers * advising on various SAAS products to fit the needs of any given business * Onboarding new customers to best facilitate a smooth transition for their business * Maintaining product knowledge and staying abreast of current market trends * Analysing competitor intelligence * Maintaining customer data in CRM * Attending industry events/conferences to liaise with clients and other SAAS providers