Elisha HAN

Account Assistant @ ByteDance

About

[Business Content] Tiktok account operation ・Design of the general direction of TikTok's video content (designing scripts, organizing materials for proposals and explanations to clients) ・Filiming and directing (camera rotation, cast acting in videos) ・Overseas market research (analyzing and collecting popular music and video content from overseas) Data analysis of , viewers and followers engagement, etc. Retail Product Development ・Design and implementation of product strategies ・Market surveys (customer surveys, competitive surveys) Planning of product contents ・Corporate proposals ・Design project examination

Country

Japan

City

Tokyo

Industry

Marketing & Advertising

Skill

OpenAI Codex, Retail Sales, Notion Productivity Software, Microsoft Excel Macros, Retail Marketing, B2C Marketing, Product Development, Mandarin, Media Relations, Product Marketing, Presentation Skills, Problem Solving, Influencer Marketing, English Translation, Bilingual Communications, Presentations, Working Experience, Attention to Detail, Media Strategy, Organization Skills

Experience

Account Assistant

ByteDance

2026-2 - Present · 8 mos

Tokyo, Japan

Key Responsibilities Technical consultation for TikTok Ads products and campaign operations. Cross-functional collaboration with Product, Engineering, Policy, PSO, and Operations teams. Investigation and resolution of campaign delivery, measurement, attribution, account, and platform issues. Product rollout support and communication of new features, policy updates, and best practices. Agency enablement through product guidance and operational recommendations. Escalation management via internal support workflows and ticketing systems.

Media planning related AD Promotion and Planning Related Finance WorkAssistant

WPP Media

2024-3 - 2026-1 · 1 yr 11 mos

Tokyo, Japan

Executed media campaigns from planning to billing: negotiated placements & budgets, managed trafficking/tags, and tracked performance. Analyzed campaign data (IMP, Click) to calculate CPC, CPM, CTR; delivered performance reports assessing ROI. Ensured precise billing end-to-end using Salesforce: created estimates/orders and verified invoice accuracy.

Sales And Marketing Specialist

株式会社NAC

2023-9 - 2024-3 · 7 mos

Shinjuku-ku, Tokyo, Japan

Concept design and proposal of tiktok video for clients(planning, compiling the decided concept into a document, and presenting it to the client) Led full-cycle TikTok content production: Developed 100+ client-tailored scripts, directed 30+ on-site shoots, and managed 15+ brand accounts driving 2.5M+ views (top-performing video reached 480K views) Cross-cultural campaign optimization: Analyzed 2K+ overseas viral videos weekly, implemented localized strategies through multilingual subtitles Data-driven client partnerships: Delivered bi-weekly performance dashboards tracking 8 KPIs (engagement rate/LTV/CTR), achieving 92% client renewal rate through iterative strategy refinement

Product Development Specialist

株式会社東亜産業

2022-4 - 2023-3 · 1 yr

Tokyo, Japan

Planning and execution of product strategy Market research (customer research, competitive research) Analyze competitors’ activities, market trend, pricing information Planning of product concepts Internal presentation Review of design proposals Conduct market research on the Internet and in actual stores, propose ideas for products you wish to develop to leader, obtain permission to obtain samples, obtain intellectual property, product certification, and legal certification, and then meet with the designer to decide on the product packaging. After the product is sold, monitor the sales situation and decide whether to repeat the order (reorder), reduce the price, or discontinue the product.