Elena V.

Executive Director, External Innovation @ The Estée Lauder Companies Inc.

About

Ms. Vasconi brings extensive and proven experience leading marketing initiatives and business development efforts for Fortune 50 organizations and emerging companies. Her professional insights as a business owner regularly accelerate her ability to meet her client’s objectives. She seamlessly navigates the complexities of evaluating IP assets and heightening public awareness of her client’s corporate profile or product introductions. Her work in sustainable product design has earned national recognition and she is a frequent speaker at industry forums.

Country

United States

City

Auburn

Industry

Luxury Goods & Jewelry

Skill

Emerging Trends, Consulting, Social Entrepreneurship, Strategic Thinking, Design Thinking, Customer Relationship Management (CRM), Start-ups, Strategic Partnerships, Mobile Devices, Product Marketing, Venture Capital, Business Strategy, Entrepreneurship, Business Development, Strategic Planning, Corporate Development, Go-to-market Strategy, Mobile Applications, Competitive Analysis, Management Consulting

Experience

Executive Director, External Innovation

The Estée Lauder Companies Inc.

2022-7 - Present · 4 yrs 3 mos

United States

Lead engagement efforts with innovation experts from academia, venture capital firms, and start-up communities. Collaborate with internal and external stakeholders to identify new opportunities in alignment with corporate goals; ensure diligent assessment of partnerships; and contribute to the development of procurement, IT and R&D statements of work.

Principal

Sprezzatura Incorporated

2020-3 - Present · 6 yrs 7 mos

United States

- Licensing and business development director for public data portal projects. Refine partner program objectives, identify process gaps, develop and implement a master service and software agreement for various partner types. - Market and product management executive for cybersecurity solutions. Responsible for strategy, business development, product roadmap and corporate identity - Plan, coordinate, project manage and implement client presence at multiple major international trade shows and client-sponsored conferences. Tasks include interpreting industry trends, comprehending client technology advancements, creating timely and compelling messaging, securing venues and managing vendors both domestically and internationally.

Sr. Technologist and Business Strategist

Itron, Inc.

2015-12 - 2020-2 · 4 yrs 3 mos

Liberty Lake, Washington, United States

Designated Entrepreneur-in-Residence, acting Managing Director and direct report to the Chief Technology Officer of premier cleantech firm. Charged with leading firm’s premier innovation team, market development and incubator relationships.

Independent Marketing Consultant

Stanford University

2013-9 - 2014-4 · 8 mos

United States

Conducted market research for novel flexible pressure sensors for wearable and medical markets on behalf of the Department of Chemistry. Accomplishments - Composed seminal report on the emerging wearable market and application of flexible pressure sensors in commercial markets