Elder Jascolka

General Manager, Brazil @ Wonderful

About

From a family with limited resources, I was born and raised in São Miguel Paulista, a humble neighborhood in São Paulo. Like many who grew up with me, I didn't have access to good schools. As a reference, by 16, I lacked even a grasp of the to-be verb in English. With my mother's vision and audacity, I had the opportunity to attend a technology vocational course. That step launched my professional journey at IBM. For a decade, I gained a solid foundation in the tech industry, igniting a spark that propelled my career and life in uncharted territories. Despite the odds stacked against me, I embarked on a challenging journey that would take me from being a Field Technician at IBM at 16 to becoming the Brazil Country Manager at Veeam Software by age 35. Discipline and a lifelong learning mindset fueled my drive to overcome every obstacle. From a public school ranked over 7,000 in Brazil to an MBA from the prestigious Kellogg School of Management, my educational journey was a testament to my unwavering commitment to self-improvement. Pursuing an MBA in the United States was a daunting undertaking, especially without the backing of corporate sponsorship and leaving overseas every month for one week for two years. Today, I have the privilege of leading the strategic sales team responsible for MongoDB's most critical customers in Brazil. I would brand myself as a leader who prioritizes hiring well, people development, and solid execution. I believe that example is the best leadership tool and that keeping people accountable is essential, but by being hard on problems and soft on people. I am blessed to be a happily married man and the father of two boys. My faith in God has been a constant source of strength and guidance throughout my journey. My story is a testament to the power of hard work, perseverance, and learning. It is a reminder that anyone can achieve their goals, regardless of background or circumstances. With determination and dedication, anything is possible. "If you want to achieve your goals, help others achieve theirs." by Zig Ziglar

Country

Brazil

City

São Paulo

Industry

Computer Software

Skill

Competitive Differentiation, Business Leadership, Sales Processes, SaaS Sales, Business-to-Business (B2B), Team Leadership, Analysis, Account Management, Strategic Planning, Negotiation, Business Analysis, Team Building, Process Improvement, Management, Business Process Improvement, IT Service Management, Project Management, Leadership, Sales, IT Management

Experience

General Manager, Brazil

Wonderful

2026-2 - Present · 8 mos

São Paulo, Brazil

Regional Vice President, Enterprise Sales

MongoDB

2024-8 - 2026-1 · 1 yr 6 mos

São Paulo, Brazil

Second Line Manager leading 3 Directors who were in charge of strategic accounts in Brazil. The team turned Brazil from a niche market into a top-5 global market and made it the fastest-growing country for 2 consecutive years. Key achievements: One of the highest Engagement Scores Globally (NPS: 89) Top 3 RVP Globally - 2025 Presidents (Excellence) Club - 2025

Regional Director, Enterprise Sales

MongoDB

2022-4 - 2024-8 · 2 yrs 5 mos

São Paulo, Brazil

In charge of the team that works with the most significant enterprise Customers in Brazil, the goal is to penetrate and acquire new customers; In a consumption-only business model, even with one of the most extensive churning accounts in the world, we grew 40% YoY; Major win with a large retail customer by replacing Oracle Exadata. The customer shared the success story at the AWS Summit in São Paulo; Turned around the revenue mix in the business unit by adding solid customers, taking 55% of the revenue from 3 to 9 customers.

Country Manager - Brazil

Veeam Software

2019-5 - 2022-4 · 3 yrs

São Paulo Area, Brazil

Delivered a turnaround of the Brazil business, taking the region from 20% of the internal share in Latin America to almost 50%. While the data protection market grew less than 10% and Veeam grew 20% globally, Brazil grew 50% YoY in the last 6 quarters of my tenure; We won 25 enterprise accounts and doubled the revenue in 3 years. That performance was essential to help Veeam become #1 in the Latam market; Built relationships and partnered with executives from big tech players like AWS, Microsoft, Google, HPE, Lenovo, and Cisco. Award as the Partner of the Year from Cisco; Leveraged the visibility of the company in the market with interviews in media like Isto é Dinheiro, Valor Economico, and Olhar Digital;

Senior Account Executive, Enterprise Sales

Salesforce

2018-4 - 2019-5 · 1 yr 2 mos

São Paulo Area, Brazil

In charge of the relationship of 10 large customers selling all portfolios, which the leading solutions were Sales Cloud, Service Cloud, Marketing Cloud, Heroku; Connected the dots between tech and business by providing a solution that helped companies have a 360-degree view of their customers; Helped Salesforce expand its presence in Brazil's largest rent-a-car company and brought 2 new strategic accounts.

Enterprise Account Manager

Veeam Software

2017-1 - 2018-4 · 1 yr 4 mos

São Paulo, São Paulo, Brazil

The goal was to help Veeam expand its presence in the Brazilian market by penetrating High Commercial and Enterprise accounts; Received the “Latam Rookie of the Year” award for acquiring 10 new logos and overachieving my quota.

Account Manager

Dell Technologies

2013-9 - 2016-12 · 3 yrs 4 mos

São Paulo Area, Brazil

In charge of the relationship of 40 accounts, of which 50% of them were prospects; Significant impact with RaiaDrogasil by landing EMC for the first time and selling more than 20 storages and all backup infrastructure; Even working with a focus on Mid-market, I sold the 8 storages Xtrem-IO, which was EMC's most expensive product per terabyte. #1 Performance for Xtrem-IO in Brazil; Overachieved my quota for 3 years while at EMC.

Sales Account Manager

Mainline Information Systems

2011-4 - 2013-8 · 2 yrs 5 mos

Left an 20000 employees company to join a less-than-50-people company to start my career in sales; With the mentoring, coaching, and support of my manager, Ricardo Paproztki, I learned the foundation of sales, and that step was crucial to my success; Even without previous experience in sales, I was able to have a track record of performance; Significant wins were selling my first million reais project by replacing EMC at Braskem and by being the first to sell the IBM product called PureFlex;

From Intern to Service Account Manager

IBM

2000-7 - 2011-4 · 10 yrs 10 mos

Joined IBM when I was 16 years old as a Hardware Field Technician intern in a highly selective internship program called “IBM Passport”. Spent 10 years at the IBM Services division. I was promoted 5 times, rated as top performer 4 times, received the top Americas award: Technical Symposium; Had my first leadership experience by leading a team of 25 people by the age of 24; In my last position, I worked with Banco Santander as a Service Account Manager, focusing on improving the availability of all the bank's computers and ATMs.

Project Cost Controller

IBM

2007-8 - 2008-6 · 11 mos

Ensure Product Performance and Quality services for major IBM Technical Support clients; Ensure Service Level Agreements (SLA) and the Mean Time Between Failure (MTBF); Implemented action plans that improved SLA, MBTF and brought savings.

Command Center Coordinator

IBM

2005-2 - 2007-7 · 2 yrs 6 mos

Managed a team of 25 employees. Improve team productivity by training and allocating the right resources in the right position, according to their skills; Led an operation that provided support to 300 Field Technicians in Brazil.

Region Resource Manager

IBM

2004-1 - 2005-2 · 1 yr 2 mos

Provided second level technical support for IBM’s Field Technicians in all Brazil territory; Specialized in Hardware products, such as ATMs, Desktops, Point of Sales, Printers etc;