Ela Aydın
Performance Marketing Manager @ dentsu
About
Digital Marketing, Performance Marketing
Türkiye
Istanbul
Marketing & Advertising
Potansiyel Müşteri Bulma, CRM Yönetimi, E-posta Pazarlama, CRM, İçerik Stratejisi, Blogging, Sosyal Medya Optimizasyonu (SMO), Facebook Pazarlama, Reklam, Sosyal Medya Pazarlaması, Criteo, Taboola, Meta Ads, Sosyal Medya, Arama Reklamları, Yapay Zeka, Yapay Zeka Araçları, Pazarlama Stratejisi, Google, Ecom
Experience

Performance Marketing Executive
Clients: Unilever (Beauty & Personal Care) Rexona, Dove, Signal, Clear, Elidor, Axe, Vaseline, Simple Managing digital performance marketing operations (Google Ads, SA 360, Meta, Tiktok, Criteo, Amazon, HepsiAds, Citrus, Mlink) Campaign setup, optimizing campaigns,audience strategy and maximizing return on investment Launching, tracking, and analyzing the performance of marketing campaigns, Increasing the return on ad spend, Managing and optimizing advertising budgets to achieve targeted KPIs and objectives, Tracks KPIs and distributes budget accordingly, Proficient in creating impactful data visualizations and dashboards using Power BI Following industry trends and developing technologies to continuously improving campaign performance

Media Operations Specialist
Clients: Koç Holding, Setur, Otokoç, Budget, Avis, Zipcar Media planning and carrying responsibility for preparation, format, interpretation, and presentation to clients, Monitoring the performance of the plans daily and regularly and making the necessary optimization to achieve the targeted values, Liaise with internal and external buying resources to ensure smooth implementation of campaigns, Contribute to innovation idea generation, Briefing internal working teams and external media publishers for ideation, lead and steer brainstorms. Broadcast entry, use of adserver, campaign initiation and follow-up, reporting, competitor publications & site analysis.

Manager of Operations
In this institution, which carries out examination and certification activities according to the national qualifications under the authority of the Vocational Qualifications Authority; I worked as an operations manager. • Accepting applications from companies that cooperate for the certificate • Planning exam dates, • Updating Portal of Vocational Qualifications Authority, • Informing the exam candidates, • Planning the daily work at office, I was responsible for business follow-up and my team.

Technical Drawing Teacher
Uskudar Seyh Samil Technical High School
Istanbul, Turkiye
• Teaching workshop drawing lesson, • Evaluating students' achievements, • Provides students with knowledge and skills related to the field, • To take part in educational branch activities, to organize activities to improve the abilities of students, • To follow the work of students who practice in businesses, • As a classroom teacher, helping students choose their field and course.

Geographic Information System Data Speacialist
In this institution that prepares the bases of the maps; I worked as a GIS Data Specialist. • Working on positioning with geocode operations, • Using ArcGis, ArcView, MapInfo programs, • Running a SQL query.
Ela Aydın's Contact Information
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