Eirin Naerland

Board culture and sustainability are challenged by academic and empirical expertise to enhance the value of board work for the board itself, the organization, and society—both in Norway and internationally. CORPRT is a research- and experience-based think tank that charts new directions for board performance in small and medium-sized enterprises (SMEs). Its recommendations specify the minimum responsibilities that, beyond legal obligations, apply to every board. See corprt.no for more information. I work within the sustainability expert groups, where we are developing a recommendation on how boards should approach sustainability as a strategic topic.

Project and Program Manager in complex infrastructure transition programs.

Manager for a remote team of Field Techs covering all Expedia offices in the North Europa as well as the Paris region.

Egencia, an Expedia Group Company Manager for the Nordic Tech Operation Support Team

VIA Egencia Norway, Expedia inc company Project Manager for Software Development Process and Change Manager Project Manager for Citrix deployment Project Manager for implementing Expedia Security requirment and policies

My team had commercial responsibility for all broadband portfolios in the business market. With revenue totaling NOK 1.1 billion, divided between Nordic Connect VPN customers (NC) and broadband customers (BB). Our clients were both in small, medium and large businesses. I also worked with the Mobile Broadband portfolio, they had approximately 260 000 user at the time. The tasks ranged from communication to pricing and product development. * Market's representative in product development projects * Market monitoring and implementation of measures * Strategic pricing * Gathering information, both within the value chain and market * Development and presentation of business case * Initiation of measures and projects * Responsibility for the content of documents such as proposals, contract and service descriptions * Main partners were the internal product division, marcom, sales and CRM unit

Customer Support for the biggest Norwegian and Nordic customers. Monitoring, follow-up of reported errors and coordination of field staff.

Our team was responsible for marketing activities and campaigns for broadband and landline telephony products in the retail market. The portfolio had an annual turnover of Ca 2 billion, of which approximately 550,000 broadband customers. Main partners externally was ad.agency, printing shops and 3rd party vendors, Internally I worked closely with business management, product unit, web, crm, marcom, distribution and the sales force. *Channel Responsible for distribution * Preparation and approval of the brief * Follow-up of communication channels, results, customer insight and evaluation of the campaign periods * Operational work preparation, production and approval for publications as well as electronic communication. * Development of the toolbox for marketing communications * Initiating use of social media * Development of e-learning, competence of sales Communication Responsibility for Telenor's security services * Developing, launching and implementation of campaigns * Development of content for articles

Awarded with highest sale

Summer job. Support of Telenor's mobile customers. * Participated in the launch of additional sales through customer service channel * Participated in the launch of the subscription aimed for the young generation "OYO"

Applied Economics for Managers – Sustainability in Business and Markets Master of Management at BI Norwegian Business School (one semester) Master-level module, 15 ECTS credits – Completed Spring 2025 The course Applied Economics for Managers – Sustainability in Business and Markets is a master’s level course at BI that provides insight into how economic principles can be applied to understand and guide sustainable decision-making in businesses and markets. The course focuses on economic analysis, market mechanisms, sustainable investments, and how companies can balance profitability with environmental and social responsibility. We explore topics such as price and production development, market regulations, competitive conditions, and economic models related to sustainability. The program also offers practical tools for analyzing a company’s financial condition and developing strategies for sustainable growth.

Topic on Bachelor level - 7,5 sp Spring 2025 The Board's Function, Responsibility, and Corporate Governance Strategy and Value Creation The Board's Role in Growth and Development Board Work in Practice Meeting Culture, Interaction, and Decision-Making Processes Economy, Risk Management, and Responsibility in Crises Digitalization, Sustainability, and the Future of Board Work

The foundational principle of the Situational Leadership Model is that there is no single “best” leadership style. Effective leadership is task-relevant, and the most successful leaders are those who adapt their leadership style to the Performance Readiness (ability and willingness) of the individual or group they are trying to lead or influence. Effective leadership varies not only with the person or group being influenced, but also depends on the task, job, or function that needs to be performed. The Situational Leadership Model is based on two fundamental concepts: leadership style and the Performance Readiness level of the individual or group.

My main subject was Sociology with courses as Culture, Discourse, Semiotics, Urbanization, Knowledge Organizations, Quantitative and Qualitative research methods

Followed lectures for one season and passed exam in "Using Software Enivronment" and "Technical Communication".