Edmund Lim

Founder @ Detail Pte Ltd

About

Designer

Country

City

Singapore

Industry

Design

Skill

Software Design, Creative Development, Concept Development, Creative Concept Design, Fast-Moving Consumer Goods (FMCG), Brand Building, Design Thinking, Creative Ideation, Retail Design, Design Guidelines, Creative Problem Solving, Creativity Skills, Creative Work, Storyboarding, Visual Development, Photography, Below the Line Advertising, Free Thinking, Digital Innovation, Concept to Launch

Experience

Founder

Detail Pte Ltd

2010-1 - Present · 16 yrs 9 mos

Singapore

Founder

Detail Pte Ltd

2010 - Present · 16 yrs

Singapore

• Conceptualize ideas, marketing strategies and visual solutions for Global branding, advertising and promotional campaigns • Manage a variety of art projects and expand client base through innovative ideas and graphic designs • Leading a team of designers Worked on various key accounts: CLEAR (Global & Regional), POND'S (Global), Pepsodent (Global & Regional), Closeup (Regional), Vaseline (Regional) and Magnum, Tiger balm, Redoxon, Acuvue, Urban Decay, Webarre and Crossfit Urbanedge

Creative Team Lead

Unilever

2009 - Present · 17 yrs

Global

Worked on various key accounts: CLEAR (Global), POND'S (Global), DOVE(Global), Pepsodent (Global), Closeup (Global), Vaseline (Regional) and Magnum

Freelance Graphic Designer

Pernod Ricard

2009 - 2009

Singapore

Worked on various accounts: Jacob’s Creek, Wyndham Estate, G.H.Mumm F1, Dita Lychee, Kahlua, and Malibu

Art Director

Bates

2007 - 2009 · 2 yrs

Singapore

Worked on various accounts: Sony Cyber-shot, NTUC Fair Price, AIG (Regional), HP (Regional), 7-Eleven, Shell, Heineken, Ben and Jerry's and Toshiba (Global)

Designer

ED&C

2004 - 2007 · 3 yrs

Singapore

Worked on various accounts: Unilever, Lipton, Skippy, Knorr, Bertolli, Lux, Sunshine, Baker’s Inn, Voizee, Tiger balm, Martell, Wyborowa, E-33, Tiger beer, Neutrogena and Kosé