Edmar Ferreira

• Gestão criativa e administrativa da equipe de criação. • Coordenação de projetos multidisciplinares e implementação de estratégias de branding, garantindo a correta aplicação e fortalecimento da marca Tuut. • Direção de arte em campanhas institucionais, assegurando consistência e impacto visual de acordo com o posicionamento da empresa. • Direção fotográfica com foco em produtos e embalagens. • Desenvolvimento de estampas, produtos e embalagens.

• Create and manage visual content for social media, focusing on increasing engagement and strengthening the brand's digital presence. • Coordinate design and creative demands, ensuring alignment between marketing strategy and visual identity. • Art direction for advertising and institutional campaigns, ensuring visual consistency and impact according to the company's positioning. • Develop institutional campaigns aimed at strengthening the brand and promoting new ventures. • Implement branding strategies to consolidate visual identity and improve brand recognition in the market.

• Manage design and creative demands, coordinating the team and ensuring the delivery of visual solutions aligned with business needs. • Develop slogans and institutional and promotional campaigns, focusing on creating impactful messages consistent with the brand’s identity. • Implement branding strategies, ensuring the correct application and strengthening of the Villefort brand across all channels. • Provide technical oversight of the design team, supervising the execution and quality of visual projects.

• Create concepts and motion design intros, developing animations and videos for campaigns and social media. • Develop animated social media posts and OOH (Out-of-Home) media and large-format animations, focusing on increasing brand engagement and visibility. Design the aesthetics of campaigns and institutional videos, including the animation of logos and other visual elements. • Handle branding and visual identity creation, including brochures and large-format materials, as well as the development of institutional and subsidiary brands.

• Develop branding to strengthen the visual identity and communication of the brand across various platforms. • Create visual content for social media, increasing engagement and the institution’s digital presence. • Produce printed and institutional materials focused on events, training, and internal actions, ensuring consistency in visual communication. • Plan and execute internal marketing campaigns, aligning internal communication strategies with organizational culture. • Ideate communication campaigns, collaborating on the development of creative and innovative concepts for institutional promotions.

• Develop visual artwork for social media, creating engaging visual campaigns aligned with the brand’s marketing strategies. • Create printed and institutional materials, including catalogs, banners, and brochures, ensuring high graphic quality and alignment with the brand's identity. • Develop and implement internal marketing campaigns, contributing to effective internal communication and employee engagement. • Maintain direct contact with agencies and vendors, coordinating the production of promotional and institutional materials. • Design brochures and advertising materials, ensuring effective and consistent visual communication.

Oversee the complete development of the company’s visual communication, including strategies for B2C marketing and internal marketing, ensuring a coherent and impactful message. Create logos for products and events, providing a distinct and memorable visual identity for each initiative. Develop and manage the visual identity of ventures, including producing institutional and commercial videos and intros to promote the brand and its projects. Plan and organize marketing campaigns, focusing on both traditional and digital media, ensuring campaign effectiveness and coverage. Coordinate and develop Mobile Marketing and Social Media campaigns, maximizing the brand’s reach and engagement on digital platforms.