Eddy Simbikangwa
Marketing and Events Manager @ Queensland Department of Education
About
Young professional with a passion for Marketing and Tech. Graduated from The University of Southern Queensland with a bachelor's degree in Business & Commerce Majoring in Marketing. 7+ Years experience in: Digital marketing Paid Social Media Advertising Marketer (Facebook, Instagram & TikTok). Web Design/ Development Social Media Management
Australia
Brisbane City
Marketing & Advertising
Content Marketing, Online Reputation Management, Copywriting, Communication, Online Marketing, Marketing Strategy, Social Media, Web Design, Graphic Design, Digital Marketing, Reputation Management, Digital marketing, including paid ads (Facebook marketing), Email marketing using Mailchimp, Social Media Marketing, Facebook Ads Manager, Advertising, Facebook Marketing, Facebook, Facebook Ads, Google Ads
Experience

Marketing & Social Media Assistant Coordinator
Brisbane, Queensland, Australia
Generated and maintained social media profiles across social media platforms by performing copywriting, posting, reporting and responding tasks Grew social media following to promote company content and business and monitored return on investment of social media efforts and expenses Increased followers on Facebook, Instagram & LinkedIn to over 200 followers in 3 months with organic growth Engaged and communicated one-on-one with online customers via social media messaging, generated brand awareness and promoted positive product impressions to increase sales Supported social media campaigns from content creation to measurement of campaign success and quantified results via dashboard reports Published social media ads on a variety of social outlets, liked content from partner brands, partnered with influencers and addressed social complaints, questions and leads Worked closely with internal stakeholders and platform reps to optimize campaigns and positively impact campaign performance based on client-specific key performance indicators Developed dynamic internal and external marketing communications through e-mail blasts and company newsletter, using both online and printed submittals, brochures, flyers, reports, and newsletters Directed social media and digital marketing strategy and initiatives to promote brand building, guest retention, and revenue-focused activities Utilised Instagram, LinkedIn, Twitter, and Facebook to promote products, services, and content Proposed innovative storylines for digital content and developed unique campaigns to promote brand engagement Created images and redirect links for use in marketing and email campaigns Focused on growing social media presence through engaging content and using data and customer insights to guide the process Monitored Facebook, Instagram, Twitter, and other social media platforms to build customer connections as well as conflict resolution.

Digital Marketing Coordinator/ Paid Advertising Specialist
Grand Dental PC
Engaged in market research to ensure content was relevant to the organization's target audience Utilised paid ads to generate new patients (was generating 20 new patients a month with my Facebook marketing strategy) nurtured clients using a CRM software to nurture clients from the ad offer sent them to a custom landing page with which an automated system for the industry was used to clients urgency emails and text to make a booking. Utilised Mailchimp to entice old clients in the database by sending them weekly emails. Reputation management: Managed Google My business profile to reply to reviews. Developed, designed, laid out, and produced a variety of technical illustrations for brochures, banners, and signs. Maintained company website and updated with newly designed products and corporate announcements Prepared branding packages for point of purchase displays, marketing materials, and product packages

Social Digital Marketing Coordinator
Assisted in developing and implementing digital marketing campaigns for clients in various industries. Led digital marketing projects across key brands with the objective to drive revenue growth through candidate and client acquisition. Increase brand awareness, generate business lead generation. Implemented CRM and CMS platforms to improve customer engagement and retention. Demonstrated marketing's contribution to business goals through regular reporting and analysis. Generated new clients and sales utilising Social paid ads and organic social growth

Social Media Specialist/ Manager
Developed and executed the organization's social media strategy to enhance its online presence and reputation. Contributed to the development of content for social media channels and other forms of multimedia. Maintained expertise and operational knowledge of current and emerging social media trends and provided advice to internal stakeholders. Analyzed and interpreted the organization's social media activities and produced regular reports to inform its future direction. Built and maintained positive working relationships with internal and external stakeholders. Provided out-of-hours social media moderation operations and contributed to the disaster management responsibilities when required.

Website Designer
PRSTG DESINGZ
Australia
Designed New websites for Ecommerce and Service Based Businesses Collaborate with cross-functional teams to understand business requirements and design visually appealing and user-friendly websites Create wireframes and mockups for website layouts, navigation, and functionality Created one page landing pages for wide range of industries to target customer service offer Ensure website designs are optimized for search engines Continuously improve website design by staying up-to-date with the latest trends and technologies Develop, implement and monitor website analytics and optimize website performance Worked with cross-functional teams to ensure website designs were optimized for search engines and user experience.

Laboratory Technician
Morrison Geotechnic

Sales Agent
South East Systems Pty Ltd
Brisbane, Queensland, Australia
• Door to Door Sales • Met Personal KPI's • Produced own potential clients through cold interviews • Set up and demonstrate product and showed how customers can maximize product features. • Showed a presentation on product features. • Assist with installation of the product, Took payments such as cash or credit
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