Earl Deanne Salaum, CFMP

As Acting Operations Manager, I successfully managed daily operations while aligning strategic initiatives to drive growth. I led a team of interns, ensuring they received comprehensive training while maintaining efficiency across administrative and project tasks. I oversaw the Operations, Marketing, and Sales teams, fostering a collaborative environment to meet company objectives. I developed and executed plans for tour packages and promotional activities, ensuring alignment with market trends and customer interests. By determining effective pricing strategies, I optimised revenue while keeping offerings competitive. I enhanced and managed the company’s social media presence across various platforms, ensuring consistent, engaging branding that connected with our audience. I also administered the company’s Airbnb accounts, maintaining accurate and appealing listings to attract bookings and maximise occupancy rates. Through market analysis, I identified new opportunities, enabling the company to proactively adapt to industry trends and shifting customer needs. I prioritised customer satisfaction, analysing feedback to implement service improvements that elevated the client experience. My role involved preparing detailed performance reports for the Operations, Marketing, and Sales teams, providing clear insights that guided strategic decisions and continuous improvement initiatives. This experience strengthened my ability to manage multiple projects simultaneously while ensuring alignment with broader business goals. I am passionate about operational excellence and creating structures that empower teams to deliver high-quality outcomes. Whether driving campaigns, optimising processes, or mentoring teams, I thrive on delivering tangible results while fostering a culture of growth and accountability.

As a Business Development Intern, I supported day-to-day operations through a range of administrative tasks, ensuring that processes ran smoothly and efficiently across the department. I managed Airbnb listings, overseeing the effective preparation, accurate descriptions, and appealing presentation of rooms to maximise occupancy and maintain a high standard of guest satisfaction. Taking on a leadership role, I served as Team Leader for the Business Development Department, where I oversaw task assignments, facilitated meetings to align on priorities, and responded promptly to inquiries to support the team’s workflow. I also co-managed the department alongside the Department Head, actively contributing to strategic planning, process improvements, and key decision-making to drive business development initiatives. To support our online presence, I prepared and scheduled daily social media updates, enhancing audience engagement and ensuring consistent, brand-aligned communication across platforms. I was also proactive in contributing ideas for process improvement, identifying opportunities for workflow optimisation and greater team efficiency. This experience allowed me to develop skills in leadership, social media management, strategic planning, and operational support, while gaining hands-on exposure to the business development process within a dynamic environment.

In this role, I was responsible for providing high-quality customer support for an international retail account, addressing customer inquiries and resolving concerns with efficiency and professionalism. I responded to customer inquiries via phone, ensuring clear and courteous communication while resolving issues related to product inquiries, order statuses, shipping, and the processing of refunds and returns. I provided detailed information about product features, specifications, and usage, helping customers make informed purchasing decisions aligned with their needs. Additionally, I assisted customers with placing orders, tracking shipments, and managing order modifications, ensuring a seamless and positive customer experience throughout the purchasing process. This experience allowed me to develop strong communication, problem-solving, and product knowledge skills while maintaining a customer-centric approach in a fast-paced retail environment.

• Class Honor, S.Y. 2020 – 2021 • Academic Scholarship, S.Y. 2020-2021 and S.Y. 2022 – 2023