Dvita Mahendra

Responsible for marketing strategies, to the creative side of promotional literature, advertising and artwork as well as creating marketing plans, organising customer events, exhibitions, managing the marketing budget, developing marketing materials to generate sales leads focusing in digital marketing at the moment. Making sure that company's branding identity applied throughout all branches & maintaining good relationship with brand's principal and becoming the voice of the company that lead to positive brand awareness.

Starting from making a logo for them, that leads to a full branding of packaging, clothing labels, catalogs, business card, compliment cards, stickers, a few social media content & website design & layout (homepage). Did 10 collections and many collaborations (Four Elements, Tale of Flowers & The Earth, Universe & Everything in Between, Unity in Diversity - a collaboration works with Indonesian Crochet Artist, Mulyana & #HowAreYou - prints & campaign), Enchanted, Pesona Ekek Geling, Vintage Soiree, Lines & Petals for them producing over than 40 prints, honoured to be featured in Jakarta Fashion Week 2020. Finally after 3 years working together, we launched homewares products where I became their creative director.

Started as part-timer customer service & retail staff for 6 months, responsible for replying emails, problem solving with customer's order, putting orders, serving customers that come to the shop, restocking display items. Got promoted as a Graphic Designer that responsible for packaging design, product photography for website & online retail in Paypal. Did some of logo works for school soccer club, coffee shop, clothing & jewellery line & kindergarten in between. Finally after a year, got promoted as a Creative Director that responsible for branding, filming and editing a weekly Fishing & Cooking show on Channel 31 & Channel 44, as well as updating new packaging & photos for new products. Did a series of fishing shirt design prints too.