dustin smith

assistant brand manager, river and small ship cruising

About

Marketing Professional Fun loving, outgoing, and personable professional with a great sense of humor. Easy to get along with and enjoys camaraderie and teamwork. Athletic and active individual who looks forward to a Friday afternoon happy hour and a weekend round of golf. Proven success in planning, activating, and managing experiential marketing campaigns for renowned US brands, focused on experiences and live events. Reliable project manager who tactically leads and oversees brand initiatives. Consistent track record in delivering successful program ROI and client/leadership satisfaction. Demonstrates strong work ethic and is socially and digitally savvy. Effective interpersonal communication skills with internal team members and outside vendors/agencies and possesses strong written and verbal communication abilities. Specialties: Brand/Project Management, Events, Promotions, Client Service, Partnerships, Writing, Organization, Technology Interests: Travel, Golf, Fashion, Fitness, Writing, Reading, Photography

Country

united states

City

wilton

Industry

marketing and advertising

Skill

marketing, relationship marketing, event management, social media marketing, sponsorship, brand awareness, event planning, mobile marketing, integrated marketing, sports marketing, social networking, management, digital marketing, marketing communications, trade shows

Experience

account assistant

inspira marketing group

2011-8 - 2012-6 · 11 mos

account coordinator

inspira marketing group

2012-7 - 2013-8 · 1 yr 2 mos

Managed program routing, shipping logistics and on-site activation operations for the “BIC Men’s Razors Barbershop” sponsorship program at the Tough Mudder event series, which claimed a 400% ROI in 2013 for BIC Flex4 and BIC Hybrid Advance4 razors Ideated and managed digital microsite for the Knob Creek® Big Flavor Dinner Series and all® & Snuggle® Little League Baseball® World Series activation

account executive

inspira marketing group

2013-8 - 2014-9 · 1 yr 2 mos

assistant brand manager, river and small ship cruising

tauck

2017-2 - Present · 9 yrs 8 mos

marketing manager

fujifilm north america corporation, imaging division

2015-6 - 2017-2 · 1 yr 9 mos

Project manager for the launch of Wonder Photo Shop in Manhattan, NY, Fujifilm’s first ever brick-and-mortar retail presence in the United States; responsible for managing external architect and creative agencies and coordinating cross-functional communication between internal teams including IT, corporate communications, purchasing groups, inventory, marketing and sales Created and managed strategic, yearly marketing plans for Wonder Photo Shop including social, digital, print advertising, events and consumer engagement activities Created and presented monthly sales and marketing decks to senior leadership team, reporting on numbers, marketing learnings and competitor behavior to incorporate into future store efforts and B2B sales strategy Managed third party creative and visual merchandising agencies in the design, strategy and execution of in-store promotional creative, collateral, messaging and window displays