Dulcie Calvert Verbruggen
Director, Audience & Data Strategy @ Zenith
About
Passionate about everything consumer and cultural trends-related, unearthing the meanings behind human behavior and forming valuable insights that can be truly actionable within media.
United States
New York
Research
Research, Analytical Skills, Critical Thinking, Problem Solving, Data Analysis, Field Work, Qualitative Research, Communication, Personal Assistance, Anthropology, Social Anthropology, Microsoft Word, Microsoft Excel, Business Development, Executive Administrative Assistance, Customer Service, Time Management, Cultural Anthropology, Microsoft Office
Experience
Director, Audience & Data Strategy
Zenith
Associate Director, Data & Platform Strategy
Zenith
New York, New York, United States
@PubW: A bespoke business unit set up to bring the full power of the Publicis Groupe together to support Walmart's media and data needs.
Manager, Data & Platform Strategy
Zenith
Manager, Audience & Insights
dentsu
New York, New York, United States
Key accounts: Hilton; Kering (Gucci, Bottega Veneta, Balenciaga, Saint Laurent)
Senior Associate, Audience & Insights
dentsu
New York, New York, United States
- Key accounts: Hilton; LVMH (Moët Hennessy, Bvlgari, Tag Heuer); Yahoo; United Airlines - Synthesizing multiple disparate data sources and research through a suite of analytical tools - Translating media briefs into proprietary and 3rd party data tools to build effective, actionable audiences - Inform campaigns and decision-making by elevating findings into insightful reports with cultural nuance that bring consumer voices to life; Working closely with cross-functional teams to advise media strategy, planning and buying - Compile research and cultural trends to contribute and distribute company-wide bi-weekly newsletter
Brand Marketing Coordinator, Watches & Fine Jewelry
CHANEL
New York, New York, United States
- Execution of local marketing plans; Supporting and animating the networks - Developed marketing & product launch calendars distributed company wide - Managed creative copy requests from start to media launch - Assisted in all reporting and analysis projects across events, campaigns & initiatives - Contributed to the competitive analysis of the US Watch & Jewelry landscape including the US price benchmarking study
Education
University of Oxford
Social Anthropology, St Antony's College
King's College London
Religion, Philosophy & Ethics
The University of North Carolina at Chapel Hill
Study Abroad
Bede's School
Dulcie Calvert Verbruggen's Contact Information
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