Drew Lederman
Founder, Sales & Marketing Consultant
About
Strategic founder and growth leader with 5+ years of experience scaling businesses through creative, performance-driven marketing and sales strategy. Built a CPG brand from concept to 325+ retail doors and a 48% DTC returning customer rate. Proven track record in lean operations, low-cost marketing, and GTM execution. Former actor turned founder who is passionate about consumer-focused innovations at the intersection of sustainability, media, and technology.
United States
Brooklyn
Consumer Goods
Writing, Pop Culture, Journalism, Social Media, Screenwriting, Copywriting, Microsoft Office, Adobe Creative Suite, Final Cut Pro, Acting, Storytelling, Organization Skills, InEntertainment, Playwriting, BreakdownExpress, podcasting, Script Coverage, CastingNetworks, Administrative Assistance
Experience
Founder, Sales & Marketing Consultant
Freehold Strategy
Pre-seed to Series A startup consultancy
Founder in Residence
New York University
New York, New York, United States
Co-founder & CEO
Resist
KeHE TrendFinder product, XRC Ventures brand, Enthuse Foundation Pitch Competition Audience Choice Winner
Marketing Manager
Various Companies
Sales Associate
Orangetheory Fitness
New York, New York, United States
Intern
Sight Unseen Pictures, LLC
Greater New York City Area
Intern & Receptionist
Stewart Talent
New York, New York, United States
Legit/Theatrical Intern
Stewart Talent
New York, New York, United States
Production Assistant
Dear Evan Hansen - Broadway
Greater New York City Area
Screening Intern
International Academy of Television Arts & Sciences (International Emmy Awards)
Greater New York City Area
Podcast Creator, Producer, & Host
WNYU Radio
Greater New York City Area
Education
NYU Stern School of Business
EmpowHER Recipient, Professional Development Program in Sustainable Finance Supported by Visa Foundation Member: Entertainment, Media and Sports Association; Jewish Students Association; Management Consulting Association; Graduate Marketing Association; Stern Technology Association, Stern Management & Strategy Club
New York University
Acting and Journalism
BFA: Acting, Tisch School of Drama at the Playwrights Horizons Theatre School BA: Journalism, Arther L. Carter School of Journalism in the College of Arts and Sciences Minor: Business of Entertainment, Media, and Technology, Stern School of Business and Tisch School of the Arts
Drew Lederman's Contact Information
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