Douglas Leonardo
Vice President Channel Sales & Partnerships, Latin America & Caribbean @ Mastercard
About
With over 30 years of experience, I am a results-driven leader specializing in cloud, SaaS, and AI-driven business growth. I have a proven track record of exceeding targets and accelerating pipeline performance across various industries. My expertise spans strategic sales leadership, channel development, and go-to-market (GTM) execution, helping organizations scale through innovative growth strategies and cutting-edge technology. I excel at empowering teams, optimizing demand generation, and implementing data-driven solutions that drive revenue and customer acquisition. My strong foundation in LATAM markets, combined with a passion for leveraging emerging technologies, positions me as a key partner in navigating complex business landscapes and achieving sustainable growth. Key strengths: - Demand Generation & Revenue Growth - Cloud, SaaS & AI Solutions - Strategic GTM & Sales Leadership - Channel Development & Partner Ecosystems - Business Transformation & Problem-Solving Let’s connect and explore how I can help accelerate your business growth through powerful cloud and AI solutions.
Brazil
São Paulo
Information Technology & Services
Strategic Pipeline Management, Cross-functional Collaborations, Revenue Growth, Forecasting, Analytical Skills, Generative AI, cloud , Artificial Intelligence (AI), Strategic Partnerships, Coaching, Digital Transformation, Cloud Computing, Sales & Marketing, Strategy, Marketing, Strategic Planning, Marketing Strategy, Solution Selling, Business Development, Sales
Experience

Vice President Channel Sales & Partnerships, Latin America & Caribbean
My role involves leading and executing our partnership strategy across the Latin America & Caribbean (LAC) region. I build and nurture strong relationships, guiding partners through every stage of their lifecycle – from initial recruitment and seamless onboarding to robust revenue activation and sustained growth – all while adapting our approach to regional dynamics.

Google Cloud LATAM, Head of Customer Growth Engine (CGE)
São Paulo, Brazil
Strategic Demand Generation Leader | Driving Growth Through Integrated GTM Activation & Revenue Acceleration | Pipeline Optimization | Gen AI Innovator I spearhead strategic demand generation across diverse customer segments (Enterprise, Corporate, Startups, Public Sector), driving customer acquisition and revenue growth. I orchestrate integrated initiatives, campaigns, and sales plays across Field, Partner, and BDR teams, focusing on cultivating strong partner relationships, empowering BDRs for lead generation, and optimizing pipeline performance through strategic GTM activation. Also, managing Inside Sales team to win sales opportunities and revenue increment. Key Achievements: -Developed and executed Geocluster GTM activation calendars and launch plans, driving strategic activities for revenue, bookings, and new net logos. -Orchestrated pipeline forecast meetings, aligning with field teams to ensure achievement of north star KPIs. -Implemented tactical activities in collaboration with field teams, optimizing pipeline growth. -Leveraged Gen AI to enhance collaboration and streamline processes.

Google Cloud LATAM, Head of Business Development
São Paulo, Brazil
Strategic BDR Leadership & Pipeline Acceleration | Managing 90+ BDRs & Demand Specialists | Driving $500M+ Pipeline | 60% YoY Growth | Google Cloud LATAM I lead strategic planning and execution for a high-performing team of 90+ BDRs and Demand Specialists at Google Cloud LATAM, driving over half a billion dollars in annual pipeline coverage. My focus on optimizing processes, empowering talent, and fostering a culture of high performance has resulted in a consistent 60% year-over-year pipeline growth. I am adept at exceeding ambitious revenue targets through strategic initiatives and data-driven management.

Head of Latin America Sales Development (SMB), Google Cloud
São Paulo
I lead a LATAM Sales Development team to address customers' challenges in the digital business transformation by offering the right cloud solutions as Productivity & Collaboration, Data Analytics, Artificial Intelligence, Application Development, Hybrid & Multicloud and Infrastructure modernization.

Americas Branded Distribution & Channel Manager
São Paulo, Brazil
Led a high-performing regional team responsible for defining and executing strategic marketing and sales initiatives to accelerate the adoption of Client, Data Center, and Internet of Things technologies and solutions with OEM sales through Channel Partners and Distributors in the Americas Region. Consistently overachieved targets, delivering significant multi-year revenue growth with an average annual increase of 18%. Successfully secured C-Level alignment and buy-in for key initiatives, including the development and launch of a targeted partner enablement program that drove a 30% increase in Data Center product sales within two years. This involved cultivating strong relationships with senior executives at both our organization and partner companies. Resulted in $4 Billion in revenue from Data Center and PC Client products and solutions. Key skills leveraged include strategic planning, team leadership, channel management, marketing execution, and C-Level relationship management.

Latin America Business Sales & Channel Manager
São Paulo, Brazil
Responsible for setting the strategy and priorities to drive sales through the OEMs and channel partners, focusing on small, medium, and large businesses in the Latin America Region by developing Retail and Education verticals, Data Center & Internet of Things (IoT) solutions.

Brazil Distribution Channel Manager
Brazil
Responsible for defining and driving Sales and Marketing Strategy for Distribution, focusing on three key segments: Components, Branded Systems (OEMs), and Embedded Solutions (Digital signage, POS, Digital security, Storage e Servers). And for developing interactive business' relationships with senior executives (C-Level), creating and implementing persuasive account strategies.

Latin America Channel Marketing and Sales Manager
Latin America
Managed Channel Program for Latin America to 30.000 resellers and system integrators, targeting the partners in the business market, influencing all involved parties in the commercialization of Intel technology already inside in the leading multinational and local manufacturers products, which achieved 35% market share increase plus the acceleration of new products introduction, with 70% of the volume coming from the participant resellers.

Sales Enablement Manager
Experienced leader adept at optimizing business processes and delivering impactful program management solutions. It successfully led cross-functional teams to identify and address critical business needs, collaborating closely with Sales, Marketing, and IT to ensure seamless implementation of global and local initiatives. It has spearheaded developing and expanding a comprehensive Business Intelligence platform across the Americas, empowering data-driven decision-making, accelerating growth, and enhancing overall operational efficiency.

eBusiness and Information System Manager – Focus on Electronic Business
São Paulo, Brazil
I spearheaded a Sales Efficiency program that optimized sales force activities to increase doctor visits, market share growth, and faster product launches. I successfully led the implementation of ERP SAP across Latin America, which drove down costs, improved controls, and enhanced operational efficiency from manufacturing to commercialization. Additionally, I launched an award-winning B2B e-commerce platform that streamlined ordering for distributors, drugstore chains, and hospitals, significantly improving customer satisfaction. Lastly, I implemented a robust Business Intelligence framework to capture and analyze critical business and market data, empowering executives with actionable insights to drive strategic decision-making and capitalize on emerging opportunities.

Project Leader
Led the redesign of the customer service and development of a telemarketing system to integrate order management, marketing campaigns, invoice system, and product delivery to 300.000 Consultants and processing 35,000 daily orders. Increased efficiency in the marketing campaigns based on the capacity of the system to suggest the purchase of specific and focused products.
Education

Business Administration and Management
Stanford LEAD is an intensive nine-course program that develops leaders in critical analysis, self-awareness, interpersonal acumen, situational awareness, and holistic communication. In addition to business courses in finance, strategy, and critical analytical thinking, there are electives and extensive interaction with renowned Stanford GSB faculty, Silicon Valley leaders, and coaches.
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