Doug Williams

Lakeshore Learning is the premier provider of educational products for early childhood and elementary providers. We provide the best service, quality, and products in the industry. We are a privately held company, covering the US, Canada, and International Market.

Responsible for growth and development in Southeast territory. Recruit, hired, and trained both sales managers and sales executives. Developed and managed budgets, compensation, and all P&L. Developed growth programs, marketing strategies to meet location goals. Additionally, managed all margins, and category growth programs. Negotiated all contracts and pricing to ensure customer retention. Measured, reviewed, and adminstered all performance metrics.

Responsible for all sales/operations out of Atlanta DC. Multi building responsibility included all P and L for both sales and operations. 225 employees covering 6 states. Supported both B2B and retail channel. Let HR, accounting, customer service, operations, delivery, sales admin, furniture, and IT within geography. Managed all performance, hiring needs, associate reviews and development. Built annual budgets, ongoing forecasts, and strategy to meet location goals. Managed national accounts, healthcare GPO's, and all vertical mkts.

Directed 225 associates in sales and operations activities, including accounts receivable, accounts payable, customer service, and human resources; responsible for profit and loss statement Maintained $12 million in daily inventory; directly responsible for over 10,000 accounts with emphasis in health and education fields; Major Achievements Expanded territory sales from $9 million to $21.7 million over four years Facilitated $2.4 million growth in gross profit Earned national sales recognition in President's Club for two out of three possible years, based on gross profit increase Enabled acquisition of $35 million local dealer and subsequent restructure of entire Salesforce Promoted three associates to director level roles Professional Responsibilities Managed recruitment, hiring, training, and development of sales personnel; directed sales payroll, expenses, budget, forecasts, new territories, incentives, margin growth and initiatives, and more

Minor in Psychology and Economics Additional education: S.P.I.N. Selling, Management by Commitment, Rick Lamberts Selling Solutions, Dale Carnegie, and Speak Easy.