domenico gramegna

* Working for 2 different businesses: AMAKA (a Boutique Tour Operator specialized in tailor-made travels for a Vip-Luxury target) and AWAY (an early-stage startup that will redefine the travel booking online). * Analytical activities: * excel modeling for market analysis and business planning * tracking of KPIs for developing the business strategy * data gathering * Organizational activities: * support for general project coordination * drafting of technical specifications (workflows and wireframes) * support for the development of company procedures and policies and monitoring/compliance activities

* Working in the Trade Marketing team of iconic brands such as Sottilette, Philadelphia and Osella with over 70% penetration: * Supporting the Category Planning Manager in the development and implementation of POS activation plan (Big events, in store activities and visibility programs) * Responsible for implementing Brand’s strategy & key commercial programs, working in close relation with Sales & Marketing teams, with focus on assortment and promotion * Monitor implementation of promotional guidelines and promo-efficacy * Define listing strategy for new products and track distribution development on key customers * Support forecast process leveraging sell-in and sell-out data * Consumer insight and Market analysis * Define quarterly priorities and align Sales teams accordingly

* Developing every aspect of the marketing strategy: * management of the website and social media channels * supporting the organization of private and corporate events * managing relationships with private and high-level professional clients

* Recording of purchase and sales invoices * Ordinary and simplified accounting operations * Customer database management

* Working in Sales&Retail team of the Licensing busienss: * Supporting category managers in royalty/forecast analysis and presentations for staff and business meetings * Development of promotional activities and Trade Marketing strategies * Competitor analysis and sell-in/out analysis * Organization of trade fairs and events with buyers e licensees