Dmytro Parfeniuk

Duties: responsible for coil springs and air suspension. Main tasks are negotiation with suppliers, orders, organization of promotional campaigns, seminars and preparation of articles for corporate magazine “AD-Style” Accomplishments: • Successful start and development sales of air suspension with 2 new brands Arnott and Bilstein; • Assistance in organizing seminars about air suspension with Bilstein; • Started sales of new supplier of coil springs (Lesjofors)

Head of product management department Duties: • Department daily work organization • Development of procurement plan and pricing • Extension of the goods range • Organization of relations with suppliers • Analysis of the market and main competitors • Regular competitor’s prices analysis • Development of discount system (by product groups, customer groups) • Searching for new suppliers • Brand promotion: preparation of offers for “Preisbrecher”, monthly brochure and for REPDOC, the customers’ tool, in order to facilitate planning of campaigns • Stock optimization (turnover ratio, ABC-analysis, HS52) • Deadstock optimization (sell-out, promotions) • Preparation of technical information for promotional materials and seminars • Scheduled presentations of products for the company's sales representatives (brake system, electrical system, filters, batteries, etc.) • Monthly basis stock report with continuous reporting to central product marketing department in head office. Accomplishments: • over 40 new suppliers added to portfolio (full assortment was over 45000 items) • optimization of the warehouse processes (barcodes, automatic branches fill up) • successfully developed “TOP100” project • private brand “REPSTAR” introduced in Ukraine • Stock optimization. Decreased amount of stock with stable sales growth. • Deadstock amount decreased to 5% of stock.

As a product manager was responsible for filters, brakes, batteries, transmission. Main tasks were: orders from suppliers, expanding the assortment, enter to stock, analysis of the orders and deliveries, pricing, sales assistance (translation of the technical information, preparing seminars), reports. Accomplishments: sales development of Bosch batteries (sales over 16000 pcs), promoted to department leader.