Dmitriy Medvedev

- Overseeing the sales department with full responsibility for strategic planning, budgeting and performance management; - Driving business development by initiating new B2B projects and securing high-value client partnerships; - Ensuring consistent achievement of monthly and quarterly sales targets, while maintaining healthy receivables; - Conducting in-depth market and competitor analysis to identify trends and inform sales forecasting; - Optimizing sales operations through implementation of structured CRM processes, sales scripts, and KPI-driven incentive systems.

- Developing marketing strategy for each country in country unit (Kazakhstan & Central Asia) in line with local requirements, legislation and business needs; - Leading the development and coordinating of marketing campaigns execution (crop/channel/grower) with respective team in each country and monitoring of its effectiveness in timely manner; - Driving of channel development projects and initiatives; - Contribute in cross function coordination and lead regional portfolio together with product development team; - Ensure the successes of new product introduction and product life cycle management; - Lead and drive digital marketing initiatives in country unit in alignment with each country strategy and global standards; - Development and implementation of internal & external communications strategy of Syngenta Brand and brand architecture; - Managing of country unit marketing budget including vendors and agencies to support marketing plan and campaigns; - Leading the CRM (salesforce.com) development process; - Collaboration with the commercial team in planning and execution of effective marketing campaigns; - Develop and monitor market intelligence, bringing in customer insight into country unit strategy and marketing plans.

- Company commercial activities leading; - Channel management and development; - Development of business and pricing strategies; - Management of the commercial team; - Creation and development of a regional sales network; - Coordination of marketing activities; - CRM management; - Development and training of the commercial team members.

- Designing the commercial strategy for the entire aquaculture business unit and ensure its successful implementation in collaboration with cross-functional business partners; - Develop and implement strategic marketing & sales plans and forecast to achieve corporate objectives for products and services; - Develop and managing sales/marketing operating budgets; - Planning and oversees advertising and promotion activities including print, online, electronic media ect.; - Nurture, attract and develop commercial team to ensure local and regional growth; - Ensure aqua team track and maintain comprehensive competitor activity information and look for opportunities to expand business and add value to customers; - Identify market needs and product application opportunities developing strategy for achieving the best portfolio reach by collaborating with all business units, especially R&D; - Translate and coordinate market penetration strategy for aqua portfolio with stakeholders, unit leaders and commercial team; - Maintain close relationships with industry influencers and scientific bodies to ensure new technology implementation in the business and successful trials for ground-breaking product launches; - Creating and implementing dealer sales policy & strategy.

- Retail network and whole sales management; - Management of the branch, including responsibility for turnover, profit and HR. - Coordinate and develop pricing policies, reviewing net and selling rates, marketing activities; - Create and implement the regional marketing strategy in Kazakhstan (e.g. positioning, messaging, branding, educational programs, market research, sales force allocation, etc.) focused on increasing marketing share for all products portfolio; - Managing marketing activities, product portfolio, price policy; - Forming of Trade Marketing Activities calendar for different channels/regions and ensure its timely and quality execution; - Development of merchandising strategy; - Managing team of more than 10 sales & marketing people.

- Development and implementation of marketing strategy for Kazakhstan and Central Asia region; - Managing of marketing support for distributors, key accounts and end-users; - Ensure work of communication team in accordance with Global Brand Architecture Guidance; - Marketing campaigns planning and implementation; - A&P materials management, creating and production of POS materials for sales team, distributors and events support; - Marketing Research implementation, data interpretation and analysis; - Development of retail network in South Kazakhstan and Central Asia regions (negotiation with potential dealers, planograma development, merchandising, POSM, motivation and loyalty programs, BTL); - Analysis of product portfolio; - Customer events management; - Maintaining relationship with creative, media and PR agency network; - Customer loyalty and brand recognition programs development; - Customer relationship management, driving of CRM activities; - Develop mid and long term communication strategy; - Coordinating of corporate magazine edition.

- Development, implementation and coordination of marketing activities for gas station network, retail stores and vehicle service stations; - Organization of advertising activities to improve company image and brand knowableness; - Private label products marking strategy development and implementation (vehicle accessories, lubricants, washing liquids); - Coordination of joint promotional projects with grocery, lubricants and vehicle accessories supplying representative companies; - Development of merchandising standards for stores network; - «Media Service» project development; - On-line ADV plan developing and managing; - Coordination of POSM materials development, production and delivery; - Market research and analysis of competitors products.

- Development and implementation of marketing activities to promote banking products; - Monitoring and analysis of market activities; - Planning and control of marketing budget; - Coordination of products promotion activities; - Cooperation with the advertising and creative agencies, typographies, advertising agencies; - Planning and implementation of ATL and BTL activities; - Web-site management; - Development of slogans, texts of POS-materials, scripts, audio and video clips, layouts, PR-articles; - Media plans development; - Analysis of the products promotion effectiveness; - Participation in conferences and seminars organization; - New communication channels development.

- Development of marketing strategy for new products launches (domestic and industrial pumping equipment, heating and water supply equipment); - Preparing and implementation of corporate sales; - Cooperating with equipment suppliers (Europe, Russia); - Preparation for participation in international exhibitions and promotion activities; - Organization of meetings, presentations and business negotiations with customers and business partners; - Marketing analysis; - Definition of pricing policy and distribution channels; - Development of company promotional materials concept; - Sales analysis and reporting.

- Marketing campaigns planning and implementation; - Organization of exhibition participations, advertising and PR activities of the company; - Development of commercial politics and regulations to improve sales and quality service; - Researching of trends, business activities, pricing policies, system of the Administrative Management, marketing strategy, objectives and advantages of competitors; - Sales channels and opportunities identification and development; - A&P materials production; - Operational and strategic leading of the department.