Dione Simmons

With over 18 years of experience in the health and wellness industry, we support brands to develop and launch products that not only make a meaningful impact, but truly stand out in a competitive market. Providing holistic, end-to-end support from concept through to commercialisation, we help demystify the technical side of product development and guide brands through areas often perceived as complex or overwhelming. Our services span: Product formulation Regulatory compliance Marketing claims & evidence substantiation Quality assurance Prototyping Strategic sourcing Project management Product strategy Go-to-market execution Marketing With deep roots in Australian manufacturing and a strong global network across the US, EU, and APAC, we support brands worldwide in bringing high-quality, evidence-informed products to market. Our scope includes Listed Medicines, dietary supplements, functional foods and natural personal care.

Longevita Wellness is an exclusive naturopathy and functional medicine clinic offering personalised, evidence-informed care. We focus on identifying and addressing the root cause of health concerns, combining nutrition, herbal medicine, lifestyle, and functional testing to support long-term wellbeing. Our area of clinical focus includes: Integrative Oncology Support Complex & Chronic Illnesses Dysautonomia Functional Gastrointestinal Disorders Autoimmunity

As Head of Product, owning the full product lifecycle from innovation strategy and NPD through to formulation optimisation, quality assurance and regulatory compliance. Collaborated closely with the CEO and cross-functional teams to drive product improvements and successful new market expansion.

Leading the team on the establishment of the dietary supplement division. Responsible for overseeing commercial success of brand, product strategy, marketing, formulation and compliance. Developed several brand and product concepts during this period including IM8.

Leading the Research & Development team to renovate both the Melrose & Nulax brand product portfolios, launching over 30 NPD projects in 18 months. Supporting emerging market expansion and as a member of the Senior Leadership team, driving organisation change to adopt an innovation culture and Sustainability initiatives.

Leading innovation and product development for a variety of categories; developing insight driven blue sky concepts and supporting customers actualise their NPD goals. R&D: formulating to meet target organoleptic and nutritional profile. Project management end to end, scaling up from the laboratory prototype to commercial manufacturing; troubleshooting and leading a cross functional team to deliver on time.

Developing scientific led and consumer centric innovation; formulating and project managing through to launch.

Managing marketing for the Healthy Essentials brand. Developing international go to market strategies and launch execution for the Lifespace brand in emerging markets.

Operational management of a multi-modality health clinic, leading a team of 4 allied health professionals. Driving business development and marketing to grow the practice in addition to clinical practice and patient management.

Representing a large portfolio of FMCG products, pharmaceutical and food contract manufacturing, medical devices, clinical services and equipment. Supporting start ups to develop NPD and go to market strategies.

Managing the day to day operations of an iconic health food store leading a team of eight staff. Category management, procurement and merchandising.