Diego De la Mora

• Leading 550+ employees across Mexico and LATAM (Colombia, Peru, Ecuador, Central America). • Increased NPS by +14 pts, reaching record-high customer satisfaction. • Implemented 32% process automation, generating USD 1M in savings.

Owner of the strategy of B2B, coordinating the efforts to test and develop better solutions in an agile way for our customers.

I am responsible to improve the customer experience for all Grupo Modelo clients. This implies transforming our Sales Force team to adapt to new technologies and contact methodologies to best serve and adapt to customers needs.

• Launched new returnable presentation of Barrilito beer. • Participant in XZ Accelerator, New York (Agile & Lean Innovation). Presenting to CEO , investors and board members

Within BBP (Budgeting and Business Performance), I supervised imports /exports as well as the coverage for USD and EUR within the P&L of Middle Americas. As owner of the ZBB budget for the Finance VP, I designed tax strategies with USD 13M savings in IEPS (2018).

Reporting and monitoring of fixed costs in mexico, working with multi countries in order to report the performance of mexico to global, also support to budget construction in middle americas (Honduras, El Salvador and Mexico)

As Head of Project for a new non-alcoholic Mexican brand. I had the opportunity to create, learn and fully develop a business plan and marketing strategy through a customer centric mindset with an international team.

A financial and business consultance agency for SMEs in Aguascalientes. Although short-lived, this agency helped grow and strengthen Mcallen Texan clothes business strategy that has made it into one of the key players in its segment.

Responsible of development and monitoring: Annual Budget, Collection, Business indicators and Financial health report. Also Involved in marketing strategies at corporate level. Part of the land adquisición committee from finance department.

Seeing the high demand and limited offer for healthy alternatives in the UAA ( University of Aguascalientes). I started Tita´s restaurant to fulfill this gap. Thanks to this entrepreneurial experience I had the opportunity to learn about managing inventories, staff and customer service.

Miembro del comité directivo de la Federación de Estudiantes de la Universidad Autónoma de Aguascalientes (FEUAA). Como Becario en el departamento de Vinculación de la UAA, llevé el control y presupuesto de programas federales y estatales dirigidos a actividades específicas de la Universidad Autónoma de Aguascalientes (UAA)