dianyu feng

founder and chief executive officer

About

7+ years in marketing and PR, also culinary management provide me with an analytical and skilled Marketing and Brand Management Professional with solid experience in developing new lines of business, developing strategic business models and driving sales. - Expertise in the analysis of statistical data to determine probabilities, forecast future risks, and establish pricing strategies for insurance premiums. - Skilled in supporting new product brand development and enhancement, and social media and direct marketing campaigns. - Adept at intricacies of both North American and Asian business markets, leveraging experience in both regions to launch successful campaigns. - Excellent interpersonal skills; foster and fortify partnerships with executive stakeholders and business partners. - Strong project management talents; capable of leading teams to complete projects within strict time and budget constraints.

Country

canada

City

north york

Industry

e-learning

Skill

marketing, public relations, strategy, marketing strategy, management, leadership, creative concept design, microsoft powerpoint, budget management, foreign exchange trading, event management, trading strategies, business development, microsoft office, advertising, project management, customer service, microsoft excel, social media, teamwork, event planning, event marketing, budget monitoring, chinese culture, chinese translation, chinese history, mobile payments, fintech, product launch, product launch events, tourism, travel and tourism, tourism marketing

Experience

public relations coordinator

ott pay inc.

2018-3 - 2018-10 · 8 mos

Oversaw all aspects of brand and marketing development, including of organizing trade shows, seminars and executing special events. Specialized in client and vendor relationships, working with cross-functional teams on diverse projects from concept to completion keenly tracking progress, celebrating milestones and ensuring client success. Strategically implemented digital marketing campaigns using a variety of mediums including social media, print advertising with a focus on content development. - Developed strategic business line in a new market, Kingston - Enhanced profitability and maintained market competitiveness - Created and implemented a comprehensive two-year business plan

marketing coordinator

ott pay inc.

2017-9 - 2018-3 · 7 mos

Researched and analyzed statistical data, presenting results and recommendations to key decision makers. Tracked and analyzed market data, collaborating with senior leaders. Played key role in designing and maintaining marketing and communications plans through a variety of channels.

senior account manager

feng & associates beijing）co

2012-9 - 2015-10 · 3 yrs 2 mos

Applied expert knowledge of event management, public relations strategy, full scope marketing and event planning and execution to a diverse range of public and private events. Championed relationship development and fostering at all levels of the organization, with strategic partners, key collaborators and contributors, as well as with clients. Oversaw the launch of new products, collected key market data through product tests and zoned in on feedback from clients.