diana wang

* Serving all international brands for the agency which are Gucci, 3M, Gargill, Starbucks and MetLife. * Managing a team of five to make sure high quality delivery including events, press release, case study, briefing book, fact sheets, interviews, etc * Managing all the media relations for the above clients and planning for media activities, providing media counsel and keeping a close relationship with major publications * Overseeing crisis management for clients by providing media training, issue analysis, media screening, create crisis commination documents and SEO * Planning and organizing events * Helping clients to monitor, analyze social buzz to understand how their brand achieve in social networks, boosting their social volume through social media campaigns and managing their social accounts to delivery key messages

* GroupM is WPP’s consolidated media investment management operation, serving as the parent company to media agencies including Maxus, MEC, MediaCom, Mindshare and Xaxis. GroupM is the number one media investment management group worldwide and in China. Develop aligned communication goals and strategies and oversee execution of external communication plans for media relations, executive speaking engagements, as well as the integration of corporate communications strategies across industries in China, including: * Plan and manage media relations for the company to drive media publicity. * Oversee GroupM and agencies’ social media strategy. * Ensure visibility in public forums to promote the group’s leadership in thought leadership. Identify speaking opportunities for executives and provide communications support. * Provide communication counsel for functional leaders. * Develop, execute and take ownership of complex, multi-stakeholder communications programs/campaigns. * Actively pursue external awards and recognition.

* Develop aligned communication goals and strategies and oversee execution of external communication plans for media relations, executive speaking engagements, as well as the integration of corporate communications strategies across industries in China. * Provide coaching and mentoring for effective integration and communication across agencies. * In charge of the weekly internal newsletter to global executives. * Manage internal & external events.

* Co-develop Ogilvy China branding and corporate communications strategies. * Take lead on all Ogilvy Shanghai PR campaigns. * In charge of PR coordination of all the Group disciplines and Eastern China districts. * Keep in touch with key media and reporters, most of which are top business & trade media on a day-to-day basis. * Handle the Corporate Social Responsibility projects of Ogilvy Group, including projects working with Special Olympics and Save the Children. * Manage and execute internal events, such as Worldwide Board Meeting in Shanghai. * Oversee crisis management and media training internally in Shanghai. * Organize and produce internal newsletter of the group.

Focus in the financial industry, especially in insurance and banking. Interview managers and high executives of the industry.

Cover IT industry especially the e-business.