Devika Joshi
Marketing Lead @ House of Masaba
About
Storyteller. Design enthusiast. Culture nerd. With my expertise in brand communication & strategy, I conceptualise + execute insight-led marketing campaigns across multiple channels and platforms. Current job role in a nutshell: Being a bridge between the product and consumer, creating relevant content and thinking of new ideas. All this while owning the identity of my brand.
India
Mumbai
Apparel & Fashion
Branding, Content Strategy, Outdoor Advertising, Content Creation, Marketing Strategy, Marketing Campaign Plans, In-Store Marketing, Customer Relationship Management (CRM), Print, Luxury Sales, TTL, BTL Activations, Luxury Brand Marketing, Communications Planning, Consumer Behavior, E-Commerce, Brand Awareness, Teamwork, Communication, Digital Marketing
Experience
Marketing Lead
House of Masaba
Mumbai
Brand Lead
Kingdom of White
Brand Manager
Bombay Shirt Company
Mumbai
- Brand communication strategy - Campaign planning - Content creation - Execution across channels - Collaborate & support cross-functional teams
Brand Strategist - Associate
Leo Burnett
Mumbai Area, India
- Industry + consumer research - Insight driven communication strategy - Advertising campaign planning - Understanding various ad formats + platforms
Strategy Associate
Leo Burnett
Senior Account Executive - Planning
Genesis BCW
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Genesis BCW
Account Executive - Planning
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Management Trainee
Genesis BCW
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Intern
Avian We.
Mumbai
Corporate Communications Intern
BASF
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Public Relations Intern
Mumbai Film Festival (MAMI)
Mumbai Area, India
Special Events Intern
Parle Products Pvt. Ltd
Mumbai Area, India
Education
Mithibai College
Marketing
Mithibai College, Mumbai
Xavier Institute of Social Service
Public Relations/Image Management
Devika Joshi's Contact Information
Phone
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