Devender Singh

Senior Manager- Delivery CPS @ Adsflourish

About

A Performance Senior Delivery Manager (for Web, Mobile & VAS verticals) & and E-Commerce Analyst having 6.5 years’ Experience (overall 8+) in Affiliate Marketing with having excellent Professional & Interpretation skills. Skills Set: • Affiliate Pitching & Onboarding • Affiliate Accounts Handling • Affiliate Relations • Competitive Network Analysis • Trackier • HasOffers • Affise • API Integration & Implementation • S2S Tracking • SMS Release Platform • E-Commerce Store Setup, Designing & Maintenance • Media Buying • Media Planning and Delivery • Mobile Delivery & Optimization • Ad-Operations& Configuration • Email Marketing • Business Development & Revenue Generation • Fraud Detection, Prevention and Quality Analysis The job profile includes various aspects of Affiliate Marketing: Media Selling- Planning and Delivery for Web/ Desktop & Mobile Campaigns with premium Affiliates and Ad: Networks. Campaign Set up, Tracking and Testing Publisher Development & Management Competitive Network Analysis Deliverability of E-mail Campaigns through Shooting Emailers & Newsletters. Communicating with Business Development & Client Servicing Team to understand their Brand requirements and setup things accordingly on the panel. Following up with publishers for implementation of the tags on their webpage. Preparing reports to measure performance. Maintaining daily reports for individual team member and provide regular feedback in order to improvise individual performance. Strong interpersonal skills communicating with internal business departments as well as publishers. Management of Display and Video Ad Campaigns. Daily schedule includes trafficking,optimization, and reporting of Ad Campaigns. Updating Affiliates for recent Offers, Deals, Creatives & timely invoicing of Advertising Campaigns. Good understanding of third-party tracking Platform: HasOffers and rich media solutions, Knowledge of Flash, HTML and JavaScript. Specialties: API, S2S tracking, UT. Retargetting, Media Buying and Selling, Media Planning and Delivery, Affiliate Marketing, Performance Marketing, Mobile and VAS Advertising and Campaigns, Online Ad Operation, Ad Trafficking, Ad Serving, Web/ Desktop & Mobile Campaign Optimization, Troubleshooting, Ad implementation and scheduling, Quality Assurance, Reporting and Knowledge Management.

Country

India

City

Gurgaon

Industry

Computer Software

Skill

Publisher Development, LyrisQ, Web Campaigns, Affiliate onboarding, Yebhi, Shopify, Online Sales generation, Customer Support, Customer Service, Affiliate Management, HasOffers, Cake, Vuhu, Inhouse tracking platform, NIMBUS ESP, Affise, Trackier, Has offers, Ad operations, Technical Support

Experience

Senior Manager- Delivery CPS

Adsflourish

2024-6 - 2025-7 · 1 yr 2 mos

Gurugram

Managing day to day CPS Campaigns Strategy, Planning and Delivery directly with the premium partners as per client/ brand requirements. Also responsible for pitching and onboarding new potential partners from time to time as & whenever required.

Manager Delivery- CPS

U2opia

2023-7 - 2024-5 · 11 mos

Gurugram, Haryana, India

Managing day to day CPS Campaigns Strategy, Planning and Optimization directly with the premium partners as per brand requirements. Also, pitching and onboarding new potential affiliate partners from time to time as per varied requirements.

Assistant Manager Delivery- Web Performance

POKKT

2022-2 - 2023-7 · 1 yr 6 mos

Gurugram, Haryana, India

Managing day to day Web/ Desktop Campaigns Strategy, Planning and Optimization directly with the premium partners alongwith Ad: Networks as per client/ brand requirements. Also, pitching and onboarding new potential partners from time to time as & whenever required.

Senior Executive- Delivery Web Performance

Optimise

2020-2 - 2022-2 · 2 yrs 1 mo

Gurugram

Digital Marketer

2019-8 - 2020-2 · 7 mos

Setting up, Designing & Maintaining an Online E-Commerce Beauty & Personal Care Store over Shopify platform alongwith dealing with direct customers so as to ensure their orders timely delivery by keeping the track & handling their orders concerns.

Publisher Accounts Manager

V3Mobi Communication Pvt. Ltd.

2018-2 - 2018-12 · 11 mos

Noida, Uttar Pradesh, India

Inhouse VAS/ CPA Planning and Delivery: Managing and handling day to day Media Planning and Delivery for VAS/ CPA (Airtel, Vodafone, BSNL, Reliance, Idea and Tata) Operators- Specific Offers and thereby optimizing and delivering as per operators’ requirements.

Delivery Head- Mobile

ADZ Junction Media

2016-8 - 2017-12 · 1 yr 5 mos

Gurgaon, India

Media Planning and Delivery (CPI, CPR, CPT (Events Specific), APK/ DDL Campaigns with premium Affiliates and Ad: Networks. Publisher Development & Management Competitive Network Analysis INTERNATIONAL EXPOSURE:  Also having fruitful Exposure of Media Buying and Planning (CPI, CPD, CPR, APK or DDL Campaigns) from International Ad: Networks OR Sources and thereby optimizing and planning accordingly as per their Client/ Brand requirements.

Media Buyer and Planner- Mobile Vertical

ADZ Junction Media

2016-8 - 2017-1 · 6 mos

Gurgaon, India

Media Buying (CPI, CPR, CPT (Events Specific), APK/ DDL, CPL Campaigns) Campaign Set up, Tracking and Testing Publisher Development & Management Competitive Network Analysis

Ad Operations Manager

iCubesWire

2014-7 - 2016-7 · 2 yrs 1 mo

Gurgaon, India

Communicating with Business Development & Client Servicing Team to understand their Brand requirements and setup things accordingly on the panel. Following up with publishers for implementation of the tags on their webpage. Preparing reports to measure performance. Strong interpersonal skills communicating with internal business departments as well as publishers. Management of Display and Video Ad Campaigns. Daily schedule includes trafficking, optimization and reporting of Ad Campaigns. Updating Affiliates for recent Offers, Deals, Creatives & timely invoicing of Advertising Campaigns. Good understanding of third-party tracking Platform: HasOffers and rich media solutions.

Campaign Planner & Delivery Analyst- Email Marketing

iCubesWire

2015-4 - 2016-4 · 1 yr 1 mo

Gurgaon

Planning, Delivering and Analysing Day to Day activity for Emailer based Campaigns of Sales, Branding and Lead Generation teams on in-house userbase through Shooting Emailers & Newsletters as per requirement and thereby maintaining track record of Leads generation on regular basis.

SEO Executive

iCubesWire

2014-4 - 2014-6 · 3 mos

Gurgaon

Having fruitful hands on various OFF- Page SEO Techniques thereby driving quality traffic via Blog, Article, PR, Directory, Forms etc. Submissions. Projects Worked on: icubes.in icubeswire.com couponsmasti.com couponsgrid.in