Devashish Rastogi

- Responsible for investment strategy & execution, managing investor relationships and thought leadership. - Scouting investment opportunities in SEA, India and the Middle East - Launched the Acacia Monthly Newsletter to keep investors and potential investors informed about latest developments.

Advise on strategy for market research and consulting projects covering digital business development, sales, etc.

• Responsible for growing digital distribution channels for the HOOQ OTT video service across Southeast Asia. • Responsible for growing the HOOQ x Grab partnership, providing video services on SEA’s premier super-app. Led the rollout of the HOOQ service on Grab in Philippines and Thailand, negotiated commercial terms to expand across SEA. • Led the rollout of the HOOQ video service on TV platforms like LG, Samsung, PlayStation, Android TV, etc. • Managed large regional digital partnerships with mobile phone manufacturers like Huawei (US$1Mn / year) & Xiaomi.

• Managed over US$1.5Mn P&L across South East Asia, India (INSEA) and Australia / New Zealand. • Took over India Country Manager role in January 2018, grew sales by 20% and reduced client churn to below 10%. • Grew revenue across all markets, doubling account value of key clients (Coles, Hotstar, Go-Jek, VNG). • Drove substantial increase in customer retention, reducing overall annual churn from over 60% to less than 15% and grew the value of existing accounts by over 50% across all markets. • Managed relationships with VP level & C-suite executives in sectors like telecom, ridesharing, ecommerce, entertainment, banking, airlines, retail across APAC; key clients incl. Telkomsel, Airtel, Go-Jek, OLA, Tokopedia, Domain, Hotstar, Viacom India, Times Internet, OCBC Bank, Singapore Airlines, Coles, MakeMyTrip & Indeed. • Provided strategic insights to clients using App Annie data for marquee projects like OLA’s expansion to Australia & UK, Go-Jek’s regional expansion in SEA, launch of Indian Premier League on Hotstar, user acquisition at Tokopedia. • Trusted digital innovation & mobile growth strategy consultant to large corporations like Telkomsel, Airtel, OCBC Bank & Singapore Airlines.

• Strategic business development, enterprise sales, account management, product & go-to-market strategy. • Played a key role in pivoting Perx from a B2C app to enterprise business & signed UOB Bank as first client. • Led the go-to-market strategy for the Perx Platform targeting banking, payments, insurance & telecom industries. • Managed cross-functional team bridging sales, strategy, marketing, data analytics in enterprise & consumer businesses. • Closed Perx Platform deals with large banks, telecoms, technology firms, airlines, mall management groups, etc. across APAC (Singapore, Australia, Malaysia); contributed > US$1.3 million in sales within 6 months of product launch. • Developed strategic regional partners in the payments industry (e.g. Visa, American Express, Wirecard, EZ-Link, etc.) to build solutions & product-market strategies; co-sold through their partner networks in APAC to achieve scale. • Spearheaded the Visa relationship, leading to Perx being signed as preferred customer engagement partner in Asia. • Led the rollout of Asia’s first mobile mass transit loyalty program with EZ-Link, achieving >70% user engagement. • Launched Perx in Hong Kong with American Express & executed strategic campaigns to drive customer engagement. • Solution strategist & partner channel manager for Australia, Malaysia, Hong Kong, China, Indonesia, India. • Led the Client Success Team & achieved 90% retention & improved client sentiment.

• Provide cutting edge market research & business strategies for new services and products to Fortune 500 companies. • Identify high interest markets, sales opportunities & develop go-to-market strategy for regional service rollout. • Built C-level relationships across Asia in different industries (Logistics, Healthcare, Insurance, FMCG, etc.). • Delivered regional market entry strategy to global payment network (Mastercard) for roll-out of B2B payment solution.

• Evaluate & implement risk models, trading & pricing strategies for the newly formed Credit Exotics Trading desk • Migrated trading risk from legacy Correlation risk models to Exotics Rates risk models & verify/sign-off trading side credit & rates risk to Product Controller and Risk Managers • Managed migration & onboarding of Correlation traders in Hong Kong to Rates risk/pricing models & Exotics traders in London to Structured Credit risk/pricing models

Worked within a dynamic global team of 30 with the Correlation Trading Desk, QA & Product Controllers to understand, evaluate and implement risk management & pricing strategies, trading strategies and FSA regulations • Freed up > $100 million proprietary trading capital for the Correlation Desk with new proprietary valuation methodology • Achieved 95% satisfaction ratings analyzing Credit Correlation traders' strategies & designing customized risk reports • 100% client satisfaction from designing a new trade booking & risk management system for the CPPI business • Implemented pricing & risk models for hedging risk on and unwinding exotic trades (CDOs & Index Tranches) • Upgraded the valuation & reporting framework making risk more sensitive to market economics, tightening it by 11% • Managed integration after Lehman acquisition of trade pricing, scenario valuation & risk management tools, improving efficiency by 7% by reducing total man-hours spent of maintaining multiple systems • Managed P&L spreadsheets for the entire Correlation Trading book, providing gamma affected P&L for hedging risk. • Recruited 12 to the global Application Management Centre, which monitors/supports production systems at the bank

• Design & implement solutions for real time financial Market Data systems as part of global team, specializing in Reuters (SFC, RFA) & RMDS market data infrastructure • Managed team of 3 for deployment of toolkit allowing sales and trading applications to connect to market data providers (Reuters, Bloomberg, Wombat). Coordinate project between multiple teams globally to integrate toolkit into proprietary front office application framework. System currently used by Securitized Derivatives, FX & Equity Trading

• Performed UAT for operating system-level software on phones using Qualcomm’s testing tools • Analyzed client requirements & set operational specifications. Collaborated with developers at Verizon & Qualcomm to identify improvements to CDMA mobile software based on various operating parameters

Global Executive MBA (GEMBA) --- Ranked #2 globally Financial Times' 2021 EMBA Ranking