Hyunjung Lee

SDV Strategy & Planning @ Hyundai Motor Company

Country

South Korea

City

Seoul

Industry

Automotive

Skill

수익성 분석, 상품기획, 프로젝트관리, 서비스기획, 제품출시, 가격 분석, 경쟁사분석, 트렌드 분석, 공급업체 협상, 공급업체 관리, 원가 절감, 업체발굴, 공급망 최적화

Experience

SDV Strategy & Planning

Hyundai Motor Company

2025-1 - Present · 1 yr 9 mos

- SDV transformation framework and implementation roadmap establishment - Mass production readiness for SDV projects - HW-SW decoupling development process and task definition - Customer-centric SDV service planning and business strategy

Product Planning Manager

Hyundai Motor Company

2017-2 - 2024-12 · 7 yrs 11 mos

South Korea, Seoul

- Service & Feature Product Planning for SDV (Software-Defined Vehicle) : AI- and data-driven vehicle service strategy and feature planning considering mobility UX - Global Product Management : ICE/HEV/PHEV/EV/FCEV product management (Santa Fe, Palisade, Nexo, Ioniq 9) Product positioning, pricing, trim packaging, and overall project management during total life cycle (Planning/Development/Production/Launch/Sales and Customer feedback management, etc) - IT/Autonomous Driving/New Technology Strategy : Market Trend Research, Brand & Vehicle Technology Roadmap development, Cost & Price management

Purchasing Assistant

Hyundai Motor Company

2012-2 - 2017-2 · 5 yrs 1 mo

South Korea, Seoul

- Global Supplier Management : Cost Innovation, Global Sourcing, Quality Control, Risk Management, Contract Negotiation, Inventory Management, Supply Chain Management, Establish and maintain relationships with global suppliers (Continental, Schaeffler, Gore, Gentex, Daido, Valeo, Bosch, Tsubakimoto, etc.)