Deb Crandall
Senior Director Of Marketing @ The Clorox Company
About
Seasoned marketer with a passion to maximize brand performance. Hell-bent on growing loyalty and building trust with consumers across the household daily. Broad experience managing brands from innovation strategy creation to maximizing mature portfolio value, across fast moving consumable categories including: food, pet, home care, laundry.
United States
San Francisco
Consumer Goods
Competitive Analysis, Customer Insight, Segmentation, Market Research, Business Strategy, Product Marketing, Cross-functional Team Leadership, Product Management, Business Development, Market Analysis, Management Consulting, Brand Management, Marketing Strategy, Product Development, Consumer Products, Strategic Planning, Digital Marketing, Digital Strategy, Social Media Marketing, Social Media
Experience
Senior Director Of Marketing
The Clorox Company
Lead strategy and marketing across core business lines and innovation for Foods SBU (retail and food service).
Director of Marketing
The Clorox Company
Oakland. CA
Associate Director Marketing
The Clorox Company
Oakland, CA
Brand lead for Clorox Disinfecting wipes, Clorox's largest and fastest growing homecare segment.
Brand Manager
The Clorox Company
Oakland, CA
Laundry - Clorox 2 & Clorox Bleach Glad Innovation - Led innovation strategy and new product commercialization for global billion dollar brand.
Associate Marketing Manager
The Clorox Company
Oakland, CA
Pet Care & Charcoal Innovation: 2012 - 2013 Hidden Valley Base Brand: 2011 - 2012
Associate Marketing Manager, Intern
General Mills
Consultant
OperaSolutions
Education
The Wharton School
Marketing, Management
Cornell University
Policy Analysis and Management
Deb Crandall's Contact Information
Phone
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