David Lin
Senior Product Lead, iPhone, Greater China @ Apple
About
My father wanted me to be a lawyer, but obviously that didn't happen. Luckily, that has led me down a path to work with great people at interesting places.
China
Shanghai
Consumer Electronics
Digital Marketing, Strategic Planning, Marketing Strategy, Marketing Communications, Social Media Marketing, Venture Capital, Corporate Branding, Strategic Marketing Consultancy, Event Planning, Event Management, Market Research, Brand Development, Strategy, Business Development, Social Media, Copywriting, Online Advertising, Integrated Marketing, Public Relations, Marketing Research
Experience
Senior Product Lead, iPhone, Greater China
Apple
Shanghai, China
Product management and marketing team lead across iPhone, AirPods, Tech Marketing, and Seed Lab.
Head of Strategy, Marketing Communications, Greater China
Apple
Shanghai City, China
I led the strategy and data science team across Greater China.
Senior Strategist
Wieden + Kennedy
Shanghai, China
Led a team developing strategy for BMW, ABinBev, Tiffany & Co., P&G, and Delta Airlines. Editor of Luan Dun, which helped global clients gain insights into the weird and wonderful happenings within Chinese pop culture.
Senior Strategist
blinq 缤刻
Shanghai City, China
Helped blinq grow from a start-up of 30 people to 500 and led expansion into five markets in China and the US. I led a team that focused on strategy and growth, but I worked on everything from investor relations to product development.
Strategist
TBWA\Worldwide
Taipei, Taiwan
Clients: AIA, adidas, ASUS, Audi, MiaCare, Nissan, Pizza Hut
Junior Strategist
Saatchi & Saatchi
Taipei, Taiwan
Clients: BenQ, NIKE, McDonalds
Education
The London School of Economics and Political Science (LSE)
Management
Hinrich Global Scholar, Jedidiah Crews Award for Best Overall Performance, Top Master’s Dissertation Award, George IV Society
Ming Chuan University
Journalism & Communications
David Lin's Contact Information
Phone
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