David Guitarte

Sales Manager for Spain and Portugal in Ab Salud company, part of Ab Medica Group .Distributor Accuray linacs. Development strategic plan and implementation in Iberia. Management of Institutional Relations Negotiation. Closing agreements with major strategic accounts. Publlic tenders. Development of strategy and KPIs. CRM, SaaS. Contact with the specialties of Radiation Oncology, Neurosurgery, Medical Oncology, Radiosurgery and Medical Physics.

Barcelona-based medical equipment production company, manufacturer and distributor of products for aesthetics, physiotherapy, aesthetic medicine and plastic surgery professionals. Responsible for all divisions: INDIBA Deep Care (Dermatology, Plastic Surgery, Aesthetic Medicine). INDIBA Beauty. (Beauty centers). SORISA Beauty Solution. (Beauty centers). INDIBA Active (Physiotherapy). Sales team made up of own agents, free agents and distributors. Design of sales and communication strategies together with MKT. Direction, motivation and training in new sales strategies. Total 42 people. Creation of the sales budget and weekly monitoring through KPI. Support and monitoring of major accounts. Responsible for commercial management, analysis of results, margins and strategies. Design of the sales strategy and communication with the MKT department. Negotiation of major accounts and management tenders

One of the largest non-banking institutions in Central and Eastern Europe. We are specialized in providing financial services for debt management, including assets and liquidity solutions to the Public Sector and the Health Sector. Responsible for the Commercial Department in Spain. Creation and selection of the team. Design of sales strategies. Participation in the design of the marketing strategy in Spain. Our client is the Financial Director of companies, as well as the advisory boards that have financing problems with their suppliers.

ELEKTA Medical 2011-2013 Responsible Neurosciences Division Sales&Marketing Support South Europe. Collaboration with the general management to prepare and execute the Neuro strategies in Iberia, France, Italy and Greece. Support in congresses in all Marketing activities (speakers, presentations, etc.) in SE. Support in the Radiosurgery business, especially in the Gamma Knife team (€4,000,000 investment). Participation in the achievement of the sales and marketing plan with the different distributors. Motivation and training of the distributors' sales teams, especially in large operations and agreements. Coordination and assistance in the preparation of public tenders. Contact with the specialties of Radiation Oncology, Medical Oncology, Radiosurgery and Medical Physics

Area sales manager for all ELEKTA products (mainly linear accelerators for radiotherapy) for half of Spain. National manager of the Neuroscience division. Direct participation with the general management in the restructuring of the company in Spain. Responsible for management and negotiation with Neurocare distributors. Contact with the specialties of Radiation Oncology, Neurosurgery, Medical Oncology, Radiosurgery and Medical Physics.

Sales Director Neurology business division. (In 2008 Cardinal Healthcare acquired Viasys Healthcare) VIASYS

Responsible for Spain for the neurology division and all its functional areas: logistics, finance, marketing and sales. Management of direct support for the control and reinforcement of distributors of the rest of the divisions (audio, vascular and respirators). Restructuring and creation of the new organization in Spain, change in the mentality and way of working of all employees, grouping of criteria and business culture given that employees come from different companies purchased by the group. Application and implementation of management programs (JDE) and new logistics systems (centralized shipments from Germany).

Area Sales Manager for half of Spain (eastern Spain, including the Canary Islands). My responsibilities are to implement non-invasive therapies for prostate cancer. The techniques are prostate brachytherapy and cryotherapy. Award for best salesman worldwide in 2006. Specialties I worked with: Urology, Radiation Oncology and Medical Physics.

Sales person. Specialized in sales of ultrasound equipment, including product presentation, sales and contract signing in the specialties of Radiology, Vascular and Gynecology.