Daria Ingram Bianchessi

- Develop and execute social media strategies for interior design firms and CPG brands, tailored to their unique audiences. - Curate visually captivating content that resonates with design-savvy followers and elevates brand stories. - Create innovative campaigns that drive engagement and build loyal online communities. - Showcase interior design projects and products with scroll-stopping visuals and storytelling. - Analyze performance metrics to deliver measurable results and optimize future campaigns. - Bridge the gap between aesthetics and consumer connection, ensuring cohesive brand messaging across platforms.

- Create tailored social media strategies to grow online presence and engagement for designers, florists, beauty, health & wellness, fashion, and CPG brands. - Develop and execute influencer marketing campaigns, identifying and partnering with creators aligned to brand values and target audiences. - Craft compelling content calendars that integrate brand storytelling, visuals, and campaign objectives across platforms. - Provide creative direction for photoshoots and content production to ensure consistency with brand identity and industry trends. - Analyze and report on social media and influencer campaign performance to optimize ROI and refine strategies. - Manage end-to-end influencer collaborations, from outreach and negotiation to campaign execution and post-campaign reporting. - Stay ahead of social media trends, tools, and platform updates to deliver innovative solutions for diverse industries. - Build strong, collaborative relationships with clients to align strategies with their goals and ensure measurable success.

- Crafted comprehensive, multi-platform creator marketing campaigns tailored to a diverse client portfolio ( TikTok, Bobbi Brown, L'Oreal, Fenty Beauty, Macy's, Nordstrom, Abercrombie, Bose, T-Mobile, AT&T, Disney, and more) - Distilled client briefs, conducted research, and harnessed data-driven insights to formulate highly strategic concepts and plans aligned with client objectives - Devised content / creator briefs that seamlessly integrated with client goals, ensuring campaigns were both impactful and results-oriented - Proactively sourced and maintained creator partnerships for client campaigns - Maintained a vigilant pulse on the ever-evolving landscape of social media platforms and influencer trends, serving as an in-house expert on social platforms - Articulated complex strategies through impactful client-facing presentations and reports, ensuring the dissemination of key strategic insights

- Built monthly and quarterly brand strategy decks for social platforms and ambassador program - Planned and managed social calendar, copywritting and scheduling - Briefed creative team on social deliverables and assets - Seeded and gifted 75-100 influencers and ambassadors monthly - Managed a monthly budget for paid social and influencer partnerships - Gathered weekly, monthly and quarterly analytics to report back to leadership - Set key performance indicators for social media content, influencers and campaigns

- Oversaw and optimized the brand's social media posting calendar and facilitated in-depth social reporting to refine marketing strategies - Managed creator outreach, creator campaigns, ambassador program, creator briefs, negotiations, contracts, budget, payments, and wrap reports - Nurtured enduring relationships with creators, cultivating a dedicated community of brand ambassadors - Assisted the Creative Director in conceptualizing innovative campaign strategies and actively contributed to content production on set - Collaborated with influencers and Buzzfeed Tasty to curate engaging content

- Orchestrated and optimized the social media landscape for a portfolio of six in-house brands, ensuring their prominent online presence - Led impactful campaigns to boost brand visibility and drive substantial growth - Tracked performance, producing actionable monthly and quarterly reports - Managed full-cycle marketing, including strategic content creation - Spearheaded influencer marketing campaigns and fostered influencer and brand partnership relationships

- Provided positive customer experiences through efficient and friendly service - Stayed up to date on luxury goods (designer handbags, designer shoes and fine jewelry) and brand knowledge - Top sales in department and continuously made monthly and quarterly sales goal

- Drafted press releases for Fashion Designer's upcoming fashion shows and collections - Created and managed the social media content and posting calendar - Developed new marketing strategies and implemented marketing trends - Managed clientele-marketing for new releases, campaigns and events through email - Coordinated the designer's Los Angeles fashion shows and influencer gifting events.