Dara Gail Joson
Lead Product Development Head
About
Performance driven leader with 23 years of extensive experience in business management of consumer snack food products at Universal Robina Corporation and combined 1.5 years direct selling of home care, personal care, fragrances and baby care products at Personal Collection Direct Selling Company and Firefly Electric & Lighting Company. Equipped with entrepreneurial mind-set, strategic thinking with a strong propensity for action that successfully shaped the course of various businesses. Extensive knowledge in brand building, consumer and trade insight activation. Major achievements include successful new product launches and implementation of advertising and promotional campaigns.
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Philippines
Marketing & Advertising
Strategic Planning, Budgets, Project Management, Marketing management, Marketing Strategy, Marketing Communications, Brand Management, Market Research, Competitive Analysis, Consumer / Trade promotions, New product development, Pricing Strategy, Advertising, Product Launch, Marketing Management, Product Development, Management, Marketing, FMCG, Product Management
Experience
Lead Product Development Head
Firefly Electric and Lighting Corp. (Felco)
Manila
Senior Marketing Management Consultant
Yan Yan International Foods
Greenhills, San Juan
Ass't. Vice President - Marketing Division
Personal Collection Direct Selling Company
Quezon Avenue
Marketing Manager, Category Head ( Jack 'n Jill Candies)
Universal Robina Corporation
Pasig City
Group Product Manager, Category Head ( Jack 'n Jill Candies)
Universal Robina Corporation
Pasig City
Group Product Manager, Category Head Snacks / Corn Chips and Regional Snack Brand
Universal Robina Corporation
Pasig City
Brand Ass't, Brand Manager (Snacks) ; Senior Brand Manager, Category Head ( Jack 'n Jill Chocolates)
Universal Robina Corporation
Pasig City
Dara Gail Joson's Contact Information
Phone
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