Dan Silber

Leadership: Led seven SEO teams, providing guidance and support to ensure the successful production of client work and deliverables. Strategic Development: Collaborated with teams to assist in the development of SEO strategies for over 100 clients, tailoring approaches to meet specific business objectives. Technical SEO Expertise: Identified technical SEO opportunities, helped develop and improve auditing, built solutions to identify opportunities for complicated technical issues. Client Satisfaction: Maintained client happiness by addressing and resolving escalated issues, fostering strong client relationships. Quality Assurance: Ensured the quality and consistency of client deliverables and monthly results reporting across all teams, upholding our commitment to achieving client goals. Team Management: Helped grow teams to meet client demand and fostering career growth through internal promotion. Revenue Growth: Achieved consistent revenue growth by focusing on client satisfaction and low client churn rate and eventual company acquisition (by Single Grain).

Northcutt specializes in Inbound Marketing Campaigns for the web hosting industry. With 15+ combined years of web hosting sales and marketing experience our team can increase targeted traffic, conversions, and social interactions with your business in a way that drives increased revenue. Here are some of my responsibilities as a part of our team: o Complete technical on-page SEO audits of entire websites o On-page content SEO audit (tags, headings, etc.) o Complete search engine indexation audit o Structured Data strategy and implementation o Keyword research (primary, long-tail, low hanging fruits) o Conversion Rate Optimization (testing and implementation) o Setup and optimization of retargeting campaigns o Reputation Management planning and analysis o Affiliate program strategy, implementation, and on-going maintenance o Web development services to implement any of the above items

I managed and led our Marketing, Design, and Sales teams in accomplishing their goals and helping guide them on new projects while maintaining low employee turnover rate. I also oversaw the day to day operations of these departments while tracking revenue and conversions of our online properties. Digital Marketing o Management and implementation of all paid, organic, display campaigns across four different web hosting brands. o Focus on brand integrity, messaging, and consistency across all campaigns. o Measurement and monitoring of campaigns using Google Analytics and other internal tools. o Management and implementation of all SEO and SEM campaigns across all company brands as well as working with SEO Agency’s. o Rank monitoring and on-site optimization using seomoz and opensiteexplorer for backlink analysis. o Management of social media success and consistency through Twitter, Facebook, Blogging and testing of new social platforms for possible successes. o Management of Design Team in direction, messaging, consistency and ensuring all content is up to date on multiple website brands and across media campaigns. o Management and proofing of monthly newsletters email blasts, quarterly email promotions and new product launches. o Started development of a lead capturing and nurturing system to be implemented by Marketing Team and followed through by Sales Team. o Development of local Television commercial that increased local area website traffic by up to 200%. Account Management o Worked with largest customer to provide around the clock support for critical issues. o Assisted in doubling revenue brought in by largest customer through upselling and server optimizations and migrations. o Maintained high availability through social channels for urgent client issues. o Relied on by many top clients for technical issues and directional support.

In-depth troubleshooting of client issues related to their website, email, or third party applications. Support provided via phone, live chat, and help desk support to current and prospective client base of over 30,000. Top quality support lead to being the main contact for one of the Company's largest clients. Knowledge Utilized: o SSH, Bash scripting o Apache, FTP, Exim o cPanel/WHM