Danila Kachanka

Digital Marketing Manager @ Akveo

About

- SEO: * On-Page (keyword research, Website speed optimization, SEO content creation, programmatic SEO) * Off-Page (tiered link-building, website network development) - WordPress website development *corporate websites *e-commerce

Country

City

Germany

Industry

Marketing & Advertising

Skill

Digital Strategy, Web Analytics, WordPress, HTML, Google Search Console, SEMrush, Hotjar, Elementor, Off-Page SEO, Online Marketing, Customer Relationship Management (CRM), Social Media, Marketing, CRM

Experience

Digital Marketing Manager

Akveo

2025-12 - Present · 10 mos

Product Marketing Specialist

Andava Digital Marketing Agency

2023-7 - 2025-12 · 2 yrs 6 mos

Yerevan, Armenia

SEO and Marketing Specialist

SumatoSoft

2021-12 - 2023-3 · 1 yr 4 mos

Digital Marketing Manager

BANDEREGO

2022-7 - 2023-2 · 8 mos

Yerevan, Armenia

Product Founder

LoKa

2018-5 - 2020-11 · 2 yrs 7 mos

- Founded and launched a hybrid (offline/online) running school, managing full product lifecycle — from concept validation to marketing and sales. - Built data-driven sales funnel using paid ads, email sequences, and webinars, achieving 6% click-to-lead and 10–30% conversion to sale. - Conducted customer research and NPS surveys to iterate product offers and pricing models, improving retention and referral rate. - Conducting sales at the event. Working with feedback, NPS

Education

Belarusian State Economic University

economics/informatics

2016 - 2020 · 4 yrs

Studied subjects in the following fields: - business analysis (UML, BPMN, Use Case, SQL, business process reengineering - IT System Managements (ERM, CRM, BI) - Software Testing (manual) - Software Development (C++, HTML) - Product Management - Digital Marketing Took part in a project - promotion of remote studying in a faculty of "Higher School of Management and Business" which includes: research and development of promotion strategy, development of faculty website