Danielle ZHOU

Marketing Manger @ NürnbergMesse China

About

10+ years brand ＆project promotion, marketing experience | 5+ years FMCG omni-channel Core Expertise: · Full-lifecycle project management & cross-functional collaboration · Brand content strategy & visual aesthetic building · Strategic business diagnosis & customized growth solutions

Country

China

City

Changning District

Industry

Events Services

Skill

跨职能协作, 领英广告, 现代艺术, 策略规划, Proposal Writing , Self-media Running, Off-line Events Running, Project Management, Problem Solving, Event Management

Experience

Marketing Manger

NürnbergMesse China

2024-1 - 2026-6 · 2 yrs 6 mos

1. Lead integrated marketing strategy and execution for multi-brand projects, covering strategic diagnosis, budget management, and cross-functional collaboration. 2. Participate in overseas social media content system construction and digital marketing practice, including account framework building and content strategy optimization.

Project Manager

LYFEN

2021-9 - 2023-11 · 2 yrs 3 mos

1. Led multiple operational optimization projects and spearheaded the incubation of emerging business lines. 2. Performed thorough research on consumer preferences & competitor landscape, compiled data-driven industry reports to underpin top management’s strategic decisions.

Project Manger

Messe Stuttgart

2020-2 - 2021-9 · 1 yr 8 mos

Shanghai

LogiMAT China, International Intralogistics Exhibition.

Project Supervisor

Shanghai INTEX Exhibition Co Ltd

2016-3 - 2019-3 · 3 yrs 1 mo

Project: CHINA AID 1. Responsible for integrated marketing, content operation and international project cooperation. 2. Organization: Industry forums and international enterprise matchmaking events.