Danielle (Dani) Gormley

I am a brand management and consumer marketing professional, leveraging comprehensive data analysis and creative thinking to drive consistent business growth. My specialties include P&L management, business strategy driven by consumer insight, and digital strategy. I have a proven track record in managing natural and conventional brands, both emerging and mature, through creative marketing communications, including digital/social media, shopper marketing, PR, and photography. I also specialize in innovation, responsible for numerous product launches with experience in blue-sky innovation and extreme speed-to-market. Currently, I work as a brand strategist for top brands in the better-for-you categories, managing their Amazon business and driving growth. Additionally I work as a no-code consultant, where I help businesses build apps and automate processes using tools like SmartSuite, Airtable, Fillout, ClickUp, and more. My professional journey began with founding an innovative food start-up, pioneering a first-to-market chia pudding that grew from a small farmers market product to securing retail partnerships with several chains in Northern California. This experience honed my skills in social media, Amazon platform management, ethical sourcing, and shelf life optimization, all while actively engaging with the entrepreneurial ecosystem.