Daniela Correa

Indirect Buyer @ BASF

About

Procurement and project management have been the foundation of my professional path, where I’ve developed strong analytical, negotiation, and execution skills across the full sourcing cycle. With a solid background as a Commercial & Project Buyer, I’ve led strategic purchasing initiatives that balance cost efficiency with long-term value. But growth doesn't stop at what we already know. Driven by curiosity and a passion for building, I co-founded VELCOR — a project that has expanded my perspective beyond procurement into areas like business strategy, operations, brand development, and digital marketing. It's been a space for hands-on learning, where I apply my professional strengths while constantly acquiring new ones through real-world execution. Today, I bring a unique profile that combines: - Strategic sourcing & supplier management - End-to-end procurement process optimization - Project planning & cross-functional coordination - Business building from zero (learning by doing) - Adaptability, ownership & continuous improvement mindset I’m currently open to new opportunities where I can contribute with my expertise while continuing to evolve as a strategic, multidisciplinary professional.

Country

Mexico

City

México

Industry

Chemicals

Skill

Business Strategy, Critical Thinking, Project Management, Digital Marketing, Sales, B2C e-commerce, Entrepreneurship Development, Strategic Thinking, Financial Accounting, Corporate Finance, Value Stream Mapping, Interpersonal Communication, Visio, Inventory Analysis, SAP Inventory Management, Business Analysis, Supplier Sourcing, Supplier Evaluation, Requirements Analysis, Market Analysis

Experience

Indirect Buyer

BASF

2025-10 - Present · 11 mos

Mexico City, Mexico

Co-Founder

VELCOR

2024-9 - Present · 2 yrs

Mexico City, Mexico

VELCOR is a Mexican trading company (S.A.P.I.) focused on electronic sales, product commercialization, and residential organization. As a co-founder, I’ve been actively involved in every stage of the business—applying a “learning by doing” approach to grow professionally and strengthen key entrepreneurial skills. We specialize in business development for ecommerce brands, and we are currently working on the launch of our own activewear clothing line, from brand identity to product design and commercial strategy. Main responsibilities: - Designed the business model and defined growth strategies. - Built the brand identity and shaped our value proposition. - Coordinated logistics operations and inventory systems. - Launched and managed digital marketing and social media campaigns. - Negotiated strategic partnerships with suppliers and collaborators. VELCOR has been my greatest platform for hands-on learning, resilience, and leadership. I'm open to new opportunities where I can contribute with this experience and continue growing through meaningful challenges.

Commercial and project buyer

Bosch México

2019-8 - 2025-10 · 6 yrs 3 mos

Guadalajara, Jalisco, Mexico

Full procurement process management: supplier scouting, negotiation, contracting, and operational follow-up Accountable for ensuring supply for new business models and strategic projects, including construction, facilities maintenance, specialized services, software, digital marketing, and CAPEX Alignment of local sourcing strategies with global objectives, optimizing costs and processes Coordination with cross-functional teams to ensure on-time, on-budget, and high-quality deliveries Monitoring of KPIs, issue resolution, and continuous improvement in supply chain operations ACHIEVEMENTS Achieved 15% annual savings by negotiating key contracts for software and CAPEX services Integrated 7 new strategic suppliers per 11 sites in Mexico Resolved critical supplier issues, ensuring operational continuity in projects with budgets exceeding $30M MXN Implemented alignment of local procurement processes with global guidelines Led a national DEI (Diversity, Equity, and Inclusion) initiative and actively participated in corporate efforts on women's empowerment and diversity, enhancing organizational culture and social impac