dan gerber

* Exceeded $3M+ revenue goal and managed a client list of major East Coast advertisers, including Sprint, Verizon, Axe, Puma, MSN, Panasonic, LG and Nestle. * Increased ad sales revenue and established new clients by presenting the CBSi properties to clients and ad agencies in NY, Atlanta and FL. * Developed and implemented ad campaign strategies around new products and emerging technologies. * Maintained an expert knowledge of the digital media landscape, specifically in the music and video game industries.

* Led the Pandora sales organization in 2011 and awarded two of the five annual sales leadership awards at the 2011 Pandora National Sales Conference in Monterey, CA. * Grew account list from a $700K annual spend in 2008 to $7M+ in 2011. * Created, developed and sold all first to market programs and integrations (2008 - 2011), that have become annuities for the Pandora ad platform, including: artist video series, curated and branded content, festival sponsorships, private branded concerts with major artists and technology build outs.

* Account Executive for the CNET Entertainment Division, Bay Area and Pacific Northwest territories. * Successfully maintained and grew the Bay Area and Pacific Northwest client list of major brands, including Apple, Best Buy, Microsoft X Box and Games, T-Mobile, Scion and Nike.. * Increased ad sales revenue and established new clients by presenting the CNET Entertainment properties to media buyers/product managers and creating strategic media plans to reach their target audience for each brand/product campaign. * Worked closely with clients to optimize media plans throughout each campaign run, to ensure successful delivery. * Developed and implement ad campaign strategies around digital media and emerging technologies to increase client satisfaction and revenue growth. * Maintained expert knowledge of digital media, advertising landscape and trends.

* Successfully managed the CNET Entertainment Division Southwest Territory client list of major brands, including Electronic Arts, Sony PlayStation, Activision, Sega, THQ and Namco. * Communicated ad specifications and creative lead times to advertisers/agencies for all upcoming campaigns. * Collected creative from client, verified specifications and led creative/traffic process to ensure timely campaign launch. * Verified inventory availability throughout the sales process and throughout the campaign to ensure campaign delivery goal was met. * Managed campaign performance and suggested optimization recommendations to advertiser/agency to ensure campaign delivery goal was met, * Provided clients and sales team with all relevant ad campaign reporting.

* Developed and implemented marketing initiatives including advertising campaigns, industry events, e-mail and newsletter messaging and co-branded sponsorships. * Represented TRUSTe at major industry trade shows to establish relationships and target potential partners. * Targeted potential partners and developed relationships to discuss potential partnership opportunities. * Partnered with advertising agencies to update and redesign TRUSTe branding, messaging and website. * Worked with graphic designers and promotion companies to develop specific TRUSTe products for promotional giveaways at industry events.

As the Head of Sales, I am responsible for ad revenue generation, brand partnership monetization & sales strategy. Along with opening SoundCloud’s NY office in May 2013, I led the organizational buildout of sales, client services and ad operations, launching SoundCloud’s ad platform in August 2014. As a member of the SoundCloud Leadership Team, I provide input and advice to continuously evolve the company direction and overall business/monetization strategy. - http://www.billboard.com/biz/articles/news/digital-and-mobile/1561400/soundcloud-to-open-new-york-office - http://www.billboard.com/biz/articles/news/digital-and-mobile/6228879/soundcloud-debuts-monetization-play-with-on-soundcloud - http://www.adweek.com/news/technology/red-bull-and-jaguar-test-new-music-streaming-ads-159646 - http://digiday.com/platforms/soundcloud-makes-rain-ad-dollars/

Live Nation Entertainment is the world's leading live entertainment and eCommerce company, comprised of four market leaders: Ticketmaster.com, Live Nation Concerts, Artist Nation and Live Nation Network. Ticketmaster.com is the global event ticketing leader and one of the world's top five eCommerce sites, with over 27 million monthly unique visitors. Live Nation Concerts produces over 22,000 shows annually for more than 2,300 artists globally. Artist Nation is the world's top artist management company, representing over 250 artists. These businesses power Live Nation Network, the leading provider of entertainment marketing solutions, enabling over 800 advertisers to tap into the 200 million consumers Live Nation delivers annually through its live event and digital platforms. For additional information, visit www.livenation.com/investors.